PPC Manager

As a Paid Media Specialist at Wildnet Technologies, you will play a crucial role in driving performance through continuous campaign analysis and optimization. You will be responsible for providing strategic recommendations and tactical plans to meet performance goals. Collaborating with internal and cross-functional teams, you will ensure campaign success by maintaining and improving reporting systems and analytics dashboards. Your role will also involve handling client communications and delivering strategic guidance to meet business KPIs. Staying updated with evolving trends in PPC, search, and programmatic advertising will be essential for maximizing ROI. - Drive performance through continuous campaign analysis and optimization (bids, budget, CTR, quality score, conversions, etc.) - Provide strategic recommendations and tactical plans to meet performance goals - Collaborate with internal and cross-functional teams to ensure campaign success - Maintain and improve reporting systems and analytics dashboards - Handle client communications and deliver strategic guidance to meet business KPIs - Keep pace with evolving trends in PPC, search, and programmatic advertising - Strong expertise in Google Analytics and Google Ads - Hands-on experience with bid management tools - Advanced analytical and quantitative skills - In-depth understanding of Programmatic platforms Wildnet Technologies is an award-winning White Label Digital Marketing and IT Services company with a track record of helping businesses and Google Partner Agencies achieve their goals. With over 12,000 successful projects delivered to date, the team of 300+ professionals is headquartered in India and serves clients in the United States, Canada, Australia, and the United Kingdom. The expertise of Wildnet Technologies includes SEO, Paid Search, Paid Social Services, programmatic advertising, and more. Additional Highlights: - Over 15 years of industry expertise - Pioneering presence in the Digital Industry, serving as industry trailblazers,