Content Strategist

Job Description

Job overview: We are seeking a highly motivated and creative Content Strategist with experience to lead our content initiatives across multiple digital touchpoints. This role requires someone who can think strategically, collaborate cross-functionally, and drive measurable business outcomes through high-quality content. Key Responsibilities: Define and maintain a consistent brand tone and content pillars across all platforms. Develop and execute a 3-month content roadmap aligned with marketing and business goals. Collaborate closely with the SEO team to produce keyword-optimized content that drives traffic and engagement. Manage freelance writers and content creators as needed to scale content production. Oversee creation and optimization of all blog posts, case studies, website copy, and ad copy . Work in sync with the social media team to ensure cohesive messaging and engaging post captions. Key Requirements: Minimum 3 years of experience in content strategy, content marketing, or editorial roles. Proven ability to plan and execute long-term content calendars. Strong understanding of SEO principles , keyword research, and content analytics. Experience in managing internal and external content teams. Excellent writing, editing, and communication skills.