PPC Manager

Company Description

FABCON-INDIA, based in the Delhi NCR area, has been in business for over 40 years. Renowned for its manufacturing facilities equipped with advanced technology such as Laser cutting & CNC, FABCON-INDIA covers 100,000 square feet and is supported by a dedicated team of over 120 employees, including 40 qualified engineers. The company specializes in complete automatic processing lines for snacks, packing, product conveying, and distribution, supplying to clients like PepsiCo, Nestle, and Kellogg's. FABCON-INDIA has a strong presence in over 30 countries, ensuring high-quality and customized solutions for its global clientele.

Role Description

This is a full-time role for a PPC Manager located in New Delhi. The PPC Manager will manage and optimize pay-per-click campaigns daily, ensuring they align with company objectives. Responsibilities include keyword research, creating and testing ad copy, managing bids, monitoring performance metrics, and reporting campaign performance. The PPC Manager will collaborate with the marketing team to develop strategies, optimize landing pages, and utilize analytics tools to drive traffic and enhance ROI.

Qualifications

• Experience in Social Media Marketing and Lead Generation
• Proficiency in Marketing, Digital Marketing, and Web Analytics
• Strong analytical skills with the ability to interpret data
• Excellent communication and organizational skills
• Familiarity with Google AdWords, Bing Ads, and other PPC platforms
• Bachelor's degree in Marketing, Business, or related field