PPC Expert / Paid Ads Specialist

Job Title:

PPC Expert / Paid Ads Specialist

Job Type:

Full-time

About Us:

We are a growing digital marketing & IT services company helping brands increase their online presence and ROI. We’re looking for a PPC Expert who can plan, execute, and optimize high-performing paid advertising campaigns across Google, Meta (Facebook & Instagram), LinkedIn, and other ad platforms.

Key Responsibilities:

• Plan, create, and manage PPC campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other platforms.
• Conduct keyword research, competitor analysis, and audience targeting.
• Create compelling ad copies and work with the creative team for visuals.
• Monitor campaign performance, analyze data, and optimize for maximum ROI.
• Manage budgets, bid strategies, and A/B testing.
• Generate and present campaign performance reports to clients/management.
• Stay updated with the latest trends, tools, and platform updates in paid advertising.

Required Skills & Qualifications:

• Proven experience managing PPC campaigns for multiple clients or brands.
• Strong understanding of Google Ads (Search, Display, Shopping, Video) and social media advertising.
• Certification in Google Ads / Facebook Blueprint is a plus.
• Proficiency with analytics tools like Google Analytics, Tag Manager, and Data Studio.
• Excellent analytical, problem-solving, and decision-making skills.
• Strong communication and reporting skills.

Key Competencies:

• Results-driven and ROI-focused.
• Detail-oriented with strong analytical thinking.
• Ability to handle multiple campaigns and deadlines.

Perks & Benefits:

• Competitive salary + performance incentives.
• Flexible work options (Remote/Hybrid).
• Opportunity to work on diverse industries and global clients.
• Learning & growth opportunities.

Job Type: Full-time

Pay: ₹20,000.00 - ₹55,000.00 per month

Benefits:

• Paid sick time

Work Location: In person