15 Personalization Strategies Jobs

Our Company Changing the world through digital experiences is what Adobe's all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Our Company We're on a m...

Our Company Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Our Company We're on a...

Job Title- Search Analyst Experience- 10 to 15 years Notice period- Immediate to 30 days Mail to [HIDDEN TEXT] Key Responsibilities: Utilize clickstream data to analyze user interactions, navigation behavior, and content engagement across digital platforms. Analyze Google Analytics and website performance data to identify opportunities for improving user engagement and conversion. Conduct funnel analytics to uncover drop-off points and drive actionable recommendations for higher conversion rates. Perform end-to-end website and eCommerce analytics to optimize customer journeys, boost sales, and enhance overall site performance. Evaluate search ad and campaign performance to improve ROI and di...

Role Overview The Marketing Automation Specialist is responsible for designing, implementing, and optimizing automated marketing campaigns using Adobe Campaign. This role bridges marketing strategy and technical execution, ensuring campaigns are personalized, data-driven, and aligned with business goals. Key Responsibilities Campaign Execution: Build and deploy email, SMS, and push notification campaigns using Adobe Campaign workflows and templates. Audience Segmentation: Use CDP data and Adobe Campaign tools to segment audiences based on behaviour, demographics, and engagement history. Workflow Management: Configure and maintain campaign workflows, including triggers, tracking, and integrat...

Our Content Technology group sits at the intersection of innovation and efficiency, driving a seamless web experience for our users. We leverage cutting-edge tools and best practices to build a scalable, flexible, and performant web presence that aligns with our business goals. Join a passionate team of technologists and strategists who thrive on problem-solving, collaboration, and making a significant impact. About the Role: Join a dynamic team at the forefront of digital transformation in healthcare. The Sr Associate of Cross-Channel Engagement Operations is responsible for the execution, governance, and optimization of content marketing processes. This role ensures that content operations...

As an experienced professional with 8+ years of experience, you will be responsible for leading customer segmentation and journey mapping initiatives within the Customer Data Platform (CDP) at LTIM offices. Your role will involve designing personalized user journeys, identifying key customer segments using demographic and event-based data, and enabling data-driven engagement strategies. Key Responsibilities: - Design personalized customer journey maps aligned with business goals and user behavior. - Identify and define customer segments using demographic, behavioral, and event-based data within the CDP. - Create journey maps and dashboards to visualize customer paths and support decision-mak...

As a Marketing Cloud Specialist at Bounteous x Accolite, your role involves developing, executing, and optimizing personalized, multi-channel marketing campaigns using Salesforce Marketing Cloud (SFMC). You will leverage various SFMC modules like Email Studio, Journey Builder, Audience Builder, Automation Studio, and Mobile Studio to create targeted marketing initiatives. Your responsibilities will include ensuring timely execution of marketing campaigns, managing and maintaining customer data for proper segmentation, and utilizing SQL, AMPscript, and Data Extensions within SFMC to enhance personalization and automation. Additionally, you will be responsible for developing customer journeys ...

Responsibilities: * Gather and analyze business requirements from stakeholders, including marketing, merchandising, operations, and customer service teams. * Translate business requirements into clear, concise, and testable user stories and functional specifications for the Salesforce B2C Commerce platform. * Develop a deep understanding of the Salesforce B2C Commerce platform, its capabilities, and limitations. * Collaborate with technical teams (developers, architects) to design and implement solutions that meet business needs and align with platform best practices. * Configure and customize the Salesforce B2C Commerce Business Manager to support business requirements. * Create and maintai...

Job Summary: We are seeking a detail-oriented and creative Email Marketing Specialist to join our marketing team. The ideal candidate will be responsible for planning, executing, and optimizing email campaigns to drive customer engagement, retention, and revenue growth. Key Responsibilities: Develop and execute email marketing strategies and campaigns to support business objectives. Create and manage email marketing calendars, ensuring timely delivery of newsletters, promotional emails, and lifecycle campaigns. Design and write compelling email copy and subject lines to increase open and click-through rates. Segment email lists based on behaviors, demographics, and other customer data to per...

As a CDP Specialist, you will be responsible for building, optimizing, and managing a robust customer data ecosystem to support personalized marketing strategies, analytics, and data-driven decision-making. The role demands technical expertise and hands-on development skills to implement and maintain the CDP infrastructure. Lead the implementation and configuration of the Customer Data Platform, ensuring proper integration with marketing technologies. Oversee the collection, organization, and maintenance of customer data within the CDP, ensuring it is accurate, complete, and up to date. Implement data governance protocols to maintain data quality, consistency, and compliance with regulatory ...

BambooBox is a SaaS-based software start-up with 3 years of expertise, offering a platform for growth marketers. With its advanced AI and ML-driven platform, BambooBox helps companies deliver untapped marketing intelligence to business teams and increase the marketing contribution to the overall revenue . We work with clients like Airtel Business, Darwinbox, Acalvio, and other global organizations. We are backed by investors such as Peak XV (earlier Sequoia Surge), Emergent Ventures, and Arc180 . We are in the process of scaling the organization and are in a high-growth phase. Job Location - Bangalore Job Type : Work from Office Summary Join us in our adventure to make the lives of business ...

In this role, your responsibilities will include designing and developing digital analytics data collection requirements, analyzing data for data quality issues, conducting cross-partner QA both pre- and post-launch to ensure accurate data flows into Adobe Analytics and Adobe Target. You will be building a robust data architecture that maps business requirements to specific variables (eVars, props, and events) and conducting collaborator interviews to identify data and analytics needs for the organization. Moreover, you will manage the analytics technology roadmap, work with the business and other key collaborators to understand requirements, act as a liaison between the Business and IT, and...

As a member of the Bounteous x Accolite team, you will be responsible for developing, executing, and optimizing personalized, multi-channel marketing campaigns utilizing Salesforce Marketing Cloud (SFMC). Your role will involve leveraging various SFMC modules like Email Studio, Journey Builder, Audience Builder, Automation Studio, and Mobile Studio to create targeted marketing initiatives. It will be crucial to ensure the timely execution of marketing campaigns, including audience segmentation, email scheduling, and A/B testing. You will play a key role in managing and maintaining customer data to ensure proper segmentation for targeted campaigns. Utilizing SQL, AMPscript, and Data Extension...

As a Salesforce Marketing Cloud (SFMC) Campaign Specialist, you will be responsible for implementing omnichannel campaigns in alignment with brand/market agreements. Your primary duties will include designing and executing cross-channel engagement workflows across various platforms such as email, web, webinars, and CLM within Salesforce Marketing Cloud. You will collaborate closely with creative and production teams to ensure the seamless delivery of assets across different channels. Your role will also involve orchestrating engagement-driven campaigns, coordinating with multiple markets to enhance localized campaign tactics, and working with platform teams to request features, data capture,...

As an Adobe Campaign & Journey Orchestration Specialist with 4-12 years of experience, you will play a crucial role in implementing and optimizing customer journeys using Adobe Journey Optimizer and Adobe Campaign. Your primary responsibility will be to ensure the delivery of personalized, timely, and effective communications across email, push, and SMS channels. Your key responsibilities will include building and maintaining orchestrated journeys, implementing logic for real-time and scheduled delivery, managing and optimizing delivery across various channels, supporting A/B testing and multivariate testing for personalized offers, collaborating with analytics and creative teams, monitoring...