Salesforce Developer Marketing Cloud - SFMC Campaign specialist

As a Salesforce Marketing Cloud (SFMC) Campaign Specialist, you will be responsible for implementing omnichannel campaigns in alignment with brand/market agreements. Your primary duties will include designing and executing cross-channel engagement workflows across various platforms such as email, web, webinars, and CLM within Salesforce Marketing Cloud. You will collaborate closely with creative and production teams to ensure the seamless delivery of assets across different channels. Your role will also involve orchestrating engagement-driven campaigns, coordinating with multiple markets to enhance localized campaign tactics, and working with platform teams to request features, data capture, and campaign improvements. Additionally, you will be required to support User Acceptance Testing (UAT) to ensure that workflows meet business requirements. To excel in this position, you should possess proficiency in Salesforce Marketing Cloud tools like Journey Builder, Data Extensions, and AMPscript. A minimum of 5 years of experience in workflow development within SFMC is essential. You should also have expertise in omnichannel campaign orchestration and testing, along with basic knowledge of HTML/CSS; familiarity with JavaScript is considered a bonus. Furthermore, a solid understanding of marketing automation platforms such as Eloqua, Marketo, and Adobe Campaign is required. Desirable qualifications for this role include a deep understanding of CRM data structures and personalization strategies, as well as the ability to optimize workflows and analyze campaign performance. If you are a dynamic individual with a passion for driving engagement through effective campaign strategies, we invite you to apply for this exciting opportunity in Gurugram.,