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Farmina Pet Foods
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Performance Marketing Manager

Performance Marketing Manager

Farmina Pet Foods

5 - 10 years

|

10 - 12 Lacs

Posted:3 hours ago| Platform:

Apply

Skills Required

google ads amazon advertising meta ads performance marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

1. Brand Awareness

Drive brand visibility through Farmina Blue Weeks and other key campaigns.
Generate high-quality leads via Google and Meta platforms.
Execute and optimise lead-generation campaigns through Amazon DSP.

2. Brand Consideration

Improve Product Glance Views (PGV) on Amazon to increase product discovery and interest.
Enhance Click-Through Rates (CTR) across Google and Meta campaigns to strengthen engagement.
Lead product ranking improvement initiatives for key SKUs

3. Brand Conversion

Achieve monthly performance marketing targets across channels.
Drive new customer acquisition and retain repeat
customers
on Amazon through optimized performance strategies.

4. Budget Management

Ensure strict adherence to allocated budgets, maintaining cost-efficiency and ROI across all marketing activities.

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Farmina Pet Foods

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