Performance Marketer

Company Description

Stitch Stories

About the Role

We’re searching for a data-driven performance marketer who can manage end-to-end paid campaigns, optimize CAC, scale ROAS, and build profitable acquisition funnels. You will work closely with our creative and product teams to drive measurable revenue impact.

Monthly Salary:

Key Responsibilities:

• Create, manage, and optimise campaigns across

  Meta Ads

  ,

  Google Ads

  , YouTube, and retargeting channels.
• Reduce

  CAC

  , increase

  ROAS

  , and maintain healthy

  MER

  .
• Build and manage full-funnel strategies: prospecting → retargeting → retention.
• Plan performance-driven budgets and weekly/monthly projections.
• Conduct A/B tests on creatives, copy, landing pages, and audiences.
• Analyse campaign performance and generate actionable insights.
• Work closely with designers to brief high-converting creatives.
• Improve website conversion rate (CRO) with landing page testing.
• Manage product/collection-level promotion strategies.
• Monitor trends, competitor strategies, and platform updates.

What We’re Looking For:

• 2–5 years of experience in performance marketing for

  D2C / fashion / lifestyle

  brands (required).
• Strong grip over

  Meta Ads Manager

  &

  Google Ads

  .
• Proven ability to scale campaigns while maintaining efficiency.
• Solid understanding of CAC, ROAS, CTR, CPM, MER, LTV metrics.
• Ability to work with data and build growth-focused strategies.
• Experience with Shopify and GA4