Paid Media Specialist

Resmed is a global leader in connected devices and digital health. We help millions of people sleep, breathe, and live better lives. Are you ready to help fuel our growth? As ResMed continues to evolve with the future of healthcare, our customer-centric organization focuses on cloud-connected devices and digital health technologies that are designed to help treat and manage sleep apnea, COPD, and other chronic respiratory diseases that, together, affect over one billion people worldwide.

Lets talk about the team

Marketing Paid Media

Lets talk about the role

Paid Media Advanced Specialist

In this role, you will:

• Define, manage, and execute media plans while working with external agencies.
• Partner with internal digital teams (SEO, Web, CRM) to integrate paid media into the end-to-end customer journey.
• Advise stakeholders on best practices, trends, and opportunities for improvement.
• Monitor, analyze, and report on performance using tools like Google Analytics and platform metrics.
• Lead execution across Meta Ads, Google Ads, TikTok Ads, and partner platforms (e.g., WebMD, Medscape).
• Stay updated on competitors, industry trends, and platform innovations to continuously enhance strategy.

Let’s talk about you

• You’re a digital marketer with strong paid media expertise, a passion for data-driven decision-making, and the ability to balance independent ownership with cross-team collaboration.
• A degree in Marketing, Communication, Business, or a related Digital discipline.
• 4+ years of hands-on experience in digital marketing, with a strong focus on paid media.
• Proven ability to manage and optimize campaigns for ROI and lead generation.
• Experience across multiple advertising platforms (Meta, LinkedIn, YouTube, Instagram, Google Ads, Display).
• Strong analytical skills and proficiency with media tools (e.g., Sprinklr, Google Analytics, platform-native reporting).
• Certifications in Meta Ads, Google Ads, or Analytics (preferred).
• Fluent English (other languages are a plus).

Personal skills that set you up for success:

• Excellent organizational and time management abilities.
• Strong communication skills and comfort working with international/global stakeholders.
• A proactive, solution-oriented mindset with adaptability and accountability.
• Ability to work independently while thriving in a collaborative environment.