Paid media specialist

0 years

2 - 3 Lacs

Posted:7 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Age limit:20 to 30.
  • Campaign Planning & Execution: Strategizing and launching paid advertising campaigns on various digital channels, including search (Google Ads), social media (Meta, LinkedIn, YouTube, TikTok), and display networks.
  • Audience & Keyword Research: Conducting thorough research to identify target audiences and relevant keywords for campaigns.
  • Ad Copy & Creative Collaboration: Writing compelling ad copy and collaborating with creative teams to develop engaging visuals and video content for ads.
  • Performance Optimization: Continuously monitoring campaign performance, analyzing data, and making strategic adjustments (like A/B testing) to improve KPIs and maximize ROI.
  • Budget Management: Effectively allocating and managing advertising budgets across different platforms and campaigns.
  • Reporting & Analysis: Tracking campaign results using tools like GA4 and Looker Studio, and providing insightful reports to stakeholders.

Job Types: Full-time, Permanent, Fresher

Pay: ₹276,107.17 - ₹362,053.83 per year

Benefits:

  • Cell phone reimbursement

Work Location: In person

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