Paid Media Professional

In this role, you will be responsible for managing social media activities and Google Ads campaigns to enhance brand visibility and drive engagement. Your tasks will include creating content calendars, collaborating with teams, running paid promotions, optimizing campaigns, and staying updated with industry trends. Key Responsibilities: - Create and manage monthly content calendars. - Plan and publish engaging posts across platforms. - Collaborate with design/content teams for creatives. - Run paid promotions and boost posts to increase reach and engagement. - Monitor performance metrics and prepare reports. - Handle community engagement and DMs. - Track trends and apply them to content. - Coordinate influencer collaborations and campaigns. - Monitor competitors and suggest improvements. - Drive platform growth through new features and formats. - Plan and execute Google Ads campaigns across various platforms. - Conduct keyword research, ad copy creation, and audience targeting. - Optimize campaigns for brand awareness, reach, and performance goals. - Monitor campaign performance and adjust bids, creatives, and budgets as needed. - Generate and present campaign performance reports. - Stay updated with platform changes and best practices to drive results. Qualifications Required: - Prior experience in managing social media platforms and Google Ads campaigns. - Strong understanding of social media trends and best practices. - Proficiency in analyzing campaign performance metrics. - Excellent communication and collaboration skills. - Ability to multitask and prioritize tasks effectively.,