Paid Media Marketing Manager

Company Description

Expert Law is a nationally recognized legal firm specializing in Personal Injury and Immigration Law, delivering bespoke solutions to individuals and businesses. With 40 years of combined expertise, the firm is committed to providing high-quality legal advice with a personal touch. Guided by the core values of transparency, reliability, and integrity, Expert Law ensures a seamless experience for clients from initial consultation to case resolution. The firm emphasizes clear communication about fees and timelines, consistently upholding exceptional client care standards.

Role Description

This is a full-time remote role for a Paid Media Marketing Manager. The successful candidate will manage, execute, and optimize paid media campaigns across multiple digital platforms, ensuring they align with marketing objectives. Responsibilities include media planning, analyzing campaign performance, coordinating with creative and marketing teams, and ensuring efficient budget utilization. The Paid Media Marketing Manager will also contribute to developing strategies to enhance brand visibility and drive business growth.

Qualifications

• Proficiency in Media Planning and New Media strategies to create and manage paid campaigns
• Expertise in Performance Marketing and Digital Marketing to optimize advertising and audience engagement
• Strong Communication skills, with the ability to collaborate with cross-functional teams and present campaign insights
• Analytical mindset to assess campaign performance and refine strategies for desired outcomes
• Familiarity with advertising platforms (e.g., Google Ads, Facebook Ads Manager) is highly beneficial
• Bachelor's degree in Marketing, Communications, or a related field preferred
• Experience within the legal industry or similar professional services sector is a plus