Offline Marketing Manager- Automobile

5 - 10 years

20 - 22 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Tracking of critical planning metrics by markets- GRPs, reach
  • Track number of Print campaigns implemented
  • Outdoor media selection and coordination with agencies and Regional Managers, rate verification and bill review and clearance.
  • Oversee end-to-end execution of offline media campaigns.
  • Monitor campaign performance, spot opportunities for optimization, and troubleshoot issues.

Preferred candidate profile

  • Experience in Media Tools understanding and usage : Both Conceptual & Practical understanding of Media Management having developed & successfully deployed few media campaigns
  • Trade Marketing

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