Key Responsibilities: -National Sales Head (Horeca Sales )Frozen Meat Products Mumbai & Delhi
To lead and drive pan-India HORECA and Institutional sales by identifying growth opportunities, expanding food service accounts, strengthening distributor networks, and achieving national targets for volume, value, market share, and profitability.
Key Responsibilities
- Identify and explore new business avenues to accelerate growth across the HORECA and Institutional segments nationwide
- Deliver national sales objectives related to volume, value, market share, and new account acquisition across Hotels, Restaurants, QSRs, Cafs, Caterers, and Contract Catering
- Build and maintain strong relationships with key stakeholders, including Unit Head Chefs, Executive Chefs, Contract Catering Managers, Buyers, Admin Managers, Procurement Heads, Purchase Managers, F&B Managers, and General Managers
- Understand and map HORECA business requirements to offer suitable product solutions while ensuring profitability and margin growth
- Drive B2B and institutional sales across multiple HORECA channels
- Expand the company's product footprint nationally by defining and executing monthly, quarterly, and annual sales plans
- Lead, mentor, and performance-manage state, regional, and area sales teams
- Appoint, manage, and monitor stockists, distributors, and institutional partners across regions
- Ensure customer satisfaction through consistent delivery, service quality, and cold-chain compliance
- Strengthen relationships with existing national and regional clients while acquiring new key accounts
- Review, analyze, and report national sales performance, including sales efficiency, target achievement, market coverage, and ROI
- Coordinate with supply chain, logistics, finance, marketing, and quality teams to ensure seamless execution
- Track competitor activity, pricing trends, and market developments
Key Skills & Competencies
- Strong knowledge of HORECA / Institutional buying behavior
- Expertise in food service sales, frozen foods, or meat products
- Proven pan-India team handling and distributor management experience
- Excellent negotiation, communication, and stakeholder management skills
- Strategic thinker with strong execution capability
- Strong analytical and MIS reporting skills
For National Sales Manager :- Salary :- 30 to 35 LPA
Experience:
Excellent written and verbal communication skills are mandatory.
Key Responsibilities: -State Sales Manager (Horeca Sales )Frozen Meat Products Mumbai & Delhi.
- Explore potential business avenues to achieve increased growth in the HORECA / Institutional segment.
- Deliver sales objectives related to volume, value, market share, and acquisition of new food service accounts across the HORECA channel.
- Interact effectively with all levels of stakeholders including Unit Head Chefs, Contract Catering Managers, Buyers, Admin Managers, Procurement Heads, Purchase Managers, F&B Managers, Chefs, and General Managers.
- Understand and map HORECA business requirements to offer the best products and services while ensuring profitability growth.
- Ensure customer satisfaction by consistently meeting delivery and service quality standards.
- Expand the company's product presence in the HORECA segment by defining and executing monthly and quarterly plans to drive volume, value, market share, and activation in the region.
- Drive business through B2B sales and develop various HORECA channels.
- Handle the appointment and management of stockists/distributors and lead a sales team.
- Maintain strong relationships with existing clients and acquire new clients.
- Display excellent written and verbal communication skills.
- Review and report sales data, including parameters such as sales efficiency and sales achievement.
Experience:
Education:
Job Location:- Mumbai,Delhi.
For State Sales Manager :-Salary :- 8 to 18 LPA
Excellent written and verbal communication skills are mandatory.
Contact Details
HR-Chitra Aher
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