MRFR hiring Web Marketing Executive

1 - 6 years

2 - 3 Lacs

Posted:1 hour ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

As a Web/Digital Marketing Executive, you will be responsible for planning, implementing, and managing various digital marketing activities to promote our company's products and services. You will be responsible for analyzing market trends, identifying target audiences, and developing digital strategies to generate leads and engage customers to increase brand awareness.

  • Responsible for activities such as Leads generation (Organic and referral), SEO (on-page, off page), SMM
  • Develop and implement SEO strategies to improve search engine rankings and drive website traffic
  • Responsible for Competitor analysis and new backlink generation
  • Manage and optimize website content, including title tags, meta descriptions, and on-page content.
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Ahrefs etc.)
  • Provide creative ideas for content marketing and update website.
  • Conduct keyword research and analyze market trends to identify opportunities for growth and improvement.
  • Manage the company's online presence and maintain a consistent brand image across all digital channels
  • Keep up to date with industry trends and search engine algorithm updates

Preferred candidate profile

Research Industry would be preferred

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