Posted:2 weeks ago|
Platform:
On-site
Full Time
Roles and Reponsibilities
Customer Segmentation & Personalization: Build and manage detailed customer segments to deliver tailored communication journeys that enhance customer experience and retention.
Campaign Performance Analysis: Monitor and evaluate campaign effectiveness by tracking key performance metrics, generating insightful reports, and recommending actionable improvements.
Cross-Functional Collaboration: Partner with content, product, and technology teams to ensure alignment of messaging and enhance the end-to-end customer experience.
Optimization & Testing: Utilize A/B testing, behavioral triggers, and data-driven insights to continually optimize campaign strategies and outcomes.
P&L Ownership: Take full ownership of the profit and loss (P&L) for all retention marketing activities, ensuring efficient budget allocation, cost control, and ROI optimization.
Job Types: Full-time, Permanent
Pay: ₹300,000.00 - ₹500,000.00 per year
Benefits:
Schedule:
Work Location: In person
Mobavenue Media Pvt Ltd
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