MIS Executive – Sales & Marketing

Location: Hyderabad

Employment Type:

Position Overview:

We seek an experienced MIS Executive with 23 years of hands-on expertise in Sales and Marketing analytics.

This role requires proficiency in managing and analyzing data, generating actionable insights, and providing comprehensive reports to support strategic decision-making.

The candidate will work closely with the Sales & Marketing teams to improve performance and efficiency through data-driven strategies.

Roles & Responsibilities: Daily Responsibilities:

1. Data Collection & Entry:

- Collect data from Sales and Marketing teams, CRM systems, and other channels.

- Update and maintain accurate leads, sales figures, and campaign details databases.

2. Report Generation:

- Generate daily sales performance reports (e.g., sales targets vs. achievement).

- Share quick insights on deviations and areas needing immediate attention.

3. Lead Tracking:

- Track lead generation and distribution across teams.

- Monitor progress on lead follow-ups and conversions.

4. System Monitoring:

- Ensure smooth operation of MIS tools and resolve minor technical issues promptly.

Monthly Responsibilities:

1. Comprehensive Reporting:

- Prepare monthly dashboards for sales and marketing performance.

- Develop detailed analyses of marketing campaigns and ROI reports.

- Share insights on sales trends, forecasts, and opportunities.

2. Market Insights:

- Collate external and internal data to provide competitive analysis.

- Highlight potential growth areas based on data trends.

3. Process Improvement:

- Propose enhancements to data collection and reporting systems.

- Work with IT and relevant teams to automate repetitive reporting tasks.

4. Team Collaboration:

- Provide data-backed suggestions to Sales and Marketing teams.

- Support management in strategy meetings with visualized data presentations.

Skills and Experience Requirements:

Education:

- Bachelor's degree in commerce, Business Administration, Statistics, or related field.

Experience:

- 23 years of hands-on experience in an MIS or data analysis role for Sales & Marketing functions.

Technical Skills:

- Proficiency in MS Excel (VLOOKUP, HLOOKUP, Pivot Tables, Macros, Conditional Formatting).

- Familiarity with CRM software (e.g., Salesforce, Zoho CRM).

- Experience with data visualization tools (e.g., Power BI, Tableau) will be a plus.

Soft Skills:

- Strong analytical and problem-solving abilities.

- Excellent communication skills for presenting insights effectively.

- Attention to detail and ability to meet deadlines consistently.