Media Buyer

Job Description

At TechBiz Global, we are providing recruitment service to our TOP clients from our portfolio. We are currently seeking a Media Buyer to join one of our clients ' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you. Key Responsibilities Media Buying and Optimization : Plan, execute, and optimize media buying campaigns across multiple channels, including direct buys with publishers and adult ad networks such as Exoclick, TrafficJunky, TrafficStars, Adsterra… Data-Driven Decision Making : Utilize advanced analytics tools to monitor ad performance, conduct A/B tests, and make data-driven decisions to maximize campaign efficiency and ROI. Automation and Advanced Tools : Implement and leverage automation tools and software to enhance campaign management, streamline processes, and drive performance. Creative Testing and Optimization : Continuously test and optimize ad creatives, adapting quickly based on performance metrics and market feedback. Partnership Development : Build and maintain strong relationships with publishers, ad networks, and other partners to secure favorable ad placements and negotiate optimal terms. Market Research and Adaptation : Stay informed on industry trends, emerging opportunities, and platform policy changes to quickly adapt strategies and remain competitive. Reporting and Performance Analysis : Generate detailed performance reports, analyze campaign data, and provide actionable insights and recommendations to refine and scale advertising strategies. Compliance and Risk Management : Ensure all campaigns comply with platform regulations and industry standards, managing risks associated with advertising adult content. Experience in Adult Industry Media Buying : Minimum of 3 years of experience in media buying within the adult industry, with proven success in managing campaigns on platforms like Exoclick, TrafficJunky, and TrafficStars. Analytical Proficiency : Strong analytical skills and experience with tools like Google Analytics, Voluum, and other industry-specific platforms to monitor, optimize, and report on performance. Technical Knowledge : Familiarity with various ad formats (banners, preroll, push traffic, popunders, in-page push, interstitials) and their application within media buying strategies. Negotiation and Relationship Management : Excellent communication and negotiation skills to secure optimal terms and build long-term partnerships with publishers and networks. Creative Optimization : Expertise in testing and optimizing creatives, managing ad fatigue, and coordinating with creative teams for effective content production. Adaptability and Agility : Ability to quickly adapt strategies in response to changing market conditions, platform regulations, and emerging opportunities. Soft Skills Strong communication & collaborative skills (perfectly fluent in English) Goal-oriented, ownership and commitment Doer mindset - we are moving fast and we need people who can find the right balance between executing, planning and strategy Humble - willing to learn, open to feedback #NSFW - you are comfortable building products that are based on uncensored models and content