Key Responsibilities Develop, implement and execute strategic marketing plans for Programmatic line of business identified in order to attract potential customers and retain existing ones. Provide thought leadership and perspective for adoption where appropriate. Be able to integrate Data, Analytics, Creative, and Media seamlessly into a relevant client offering. Grow the Trading desk offering of the company with high levels of Systematic Process & Automation on Planning, Buying, Managing, and Optimizing Media campaigns. Grow the Programmatic Media Spends in Absolute terms as well as in Share of Overall media bought by the company. Keep track of micro and macro industry trends that should be applied to business. Qualifications First-hand experience in leading a Programmatic team for an Agency/ Programmatic Product-Service Company/ Client side. First-hand experience in Pitching, Media-Planning, Publisher Partnerships & Negotiations, Setup, Execution & Optimization of large-scale Programmatic campaigns. First-hand experience in Business development and direct contribution to Pre-sales & Consultative selling & Revenue Growth of Division Relevant Certification in DV360, Campaign Manager, Ad server tech, Measurement/Attribution, Analytics, Programmatic Buying & Planning. Relevant experience in working with DV360, Campaign Manager, Google Analytics, Media Math, Sizmek – or other similar Ad server/Trading Desk platforms. Knowledge of Coding skills, Excel, Data Analytics/Visualization tools like Tableau etc is a plus. Key Understanding of the inventory, targeting, placement, creative, and data mix that works for clients. Understanding of programmatic landscape including ad-verification, brand safety measures, DMPs, and 3rd party data providers. Positive, can-do attitude; must be experienced at effective communication and fostering teamwork. Comfortable working in a dynamic, time-sensitive environment with numerous competing priorities. Develop positive relationships focused on retaining clients and employees. Ability to drive initiatives forward with limited supervision. Exceptional written and verbal communication skills with all levels of employees. Conversant with all the terminology used in programmatic & performance marketing. Apply Online Name Email Resume Fields with (*) are compulsory. Show more Show less
Business Development Manager – Supply, Delhi Job Description Publisher Development and Relationship Management Lead Generation Affiliate/Performance Marketing Business Development with both Domestic and International Affiliates Understanding of performance business – CPI/ CPA/ CPS/ CPL/CPT Campaign Management Analyzing Campaign and Affiliate Performance Skills:- Communication Skills, Business Development, Lead Generation and Team Management Requirements At least 3-5 years’ experience in Mobile AdTech industry Ability to board new partners and get them started from the first month itself Having good industry knowledge about publisher development, media buying and able to train and execute it along with the team. Well connected with partners with direct traffic/ apps/ developers Team player, friendly and getting stuff done attitude Apply Online Name Email Resume Fields with (*) are compulsory. Show more Show less
Business Development Manager – Demand, Delhi Job Description Meet quarterly and annual revenue goals according to sales plan through a deep understanding of Globale Media products and ad inventory. Develop and maintain excellent relationships with clients in IN market; ensure continuing relationships and an effective flow of information to deliver business objectives. Be primarily responsible for developing business media solutions or project proposals based on clients’ business requirements. Independently leads insights, performance, and strategy presentations. Looks for opportunities to cross-sell in dedicated key accounts. Coordinate with the Legal, Finance, and Marketing team to ensure compliance and resolve sales-related issues. Represent Globale Media at industry events, trade shows and meetings with partners & potential clients. Attend training, seminars and workshops as deemed necessary. Requirements Bachelor’s degree or similar. At least 2 years of digital advertising experience in marketing, advertising and agency. Solid relationships with direct advertisers and ad agencies in the mobile ad and/or previous experience interfacing with ad tech companies through a role as a digital media agency. With experience and relationship of enterprise-level sales in Telco/Bank/ Insurance/Retail/Boutique/independent brands would be preferable. Consultative sale skills with a proven track read. Thrive in a start-up environment and ability to perform under stress. Solid knowledge of the following areas: digital strategy, creative strategy, Social/ Display expertise. Apply Online Name Email Resume Fields with (*) are compulsory. Show more Show less
Lead Business Development – Gurgaon Job Description: Board new supply partner for CPI and CPA campaigns Take care of daily revenues on the Supply side for newly boarded partners Travel and meet Supply partners whenever required Taking the control of whole pipeline from BD to integration of supply partners Responsible for scaling revenues on the supply side on Monthly basis Requirements: At least 7 years experience in Adtech industry Ability to board new partners and get them started from the first month itself Having good industry knowledge about media buying and able to train and execute it along with the team. Well connected with partners having direct traffic Team player, friendly and getting stuff done attitude Requirements: At least 7 years experience in Adtech industry Ability to board new partners and get them started from the first month itself Having good industry knowledge about media buying and able to train and execute it along with the team. Well connected with partners having direct traffic Team player, friendly and getting stuff done attitude Apply Online Name eMail Resume Fields with (*) are compulsory. Show more Show less
Business Development Manager Demand, Bangalore Job Description Meet quarterly and annual revenue goals according to sales plan through a deep understanding of Globale Media products and ad inventory. Develop and maintain excellent relationships with clients in IN market; ensure continuing relationships and an effective flow of information to deliver business objectives. Be primarily responsible for developing business media solutions or project proposals based on clients business requirements. Independently leads insights, performance, and strategy presentations. Looks for opportunities to cross-sell in dedicated key accounts. Coordinate with the Legal, Finance, and Marketing team to ensure compliance and resolve sales-related issues. Represent Globale Media at industry events, trade shows and meetings with partners & potential clients. Attend training, seminars and workshops as deemed necessary. Requirements Bachelor's degree or similar. At least 2 years of digital advertising experience in marketing, advertising and agency. Solid relationships with direct advertisers and ad agencies in the mobile ad and/or previous experience interfacing with ad tech companies through a role as a digital media agency. With experience and relationship of enterprise-level sales in Telco/Bank/ Insurance/Retail/Boutique/independent brands would be preferable. Consultative sale skills with a proven track read. Thrive in a start-up environment and ability to perform under stress. Solid knowledge of the following areas: digital strategy, creative strategy, Social/ Display expertise. Apply Online Name Email Resume Fields with (*) are compulsory.
As a Marketing Strategist for the Programmatic line of business, you will play a crucial role in developing and implementing strategic marketing plans to attract and retain customers. Your responsibilities will include: - Providing thought leadership and perspective to drive adoption of relevant strategies. - Integrating Data, Analytics, Creative, and Media seamlessly into client offerings. - Growing the Trading desk offering with a focus on Systematic Process & Automation for Planning, Buying, Managing, and Optimizing Media campaigns. - Increasing Programmatic Media Spends both in Absolute terms and as a Share of Overall media bought. - Keeping abreast of micro and macro industry trends to apply to the business effectively. To qualify for this role, you should have: - First-hand experience in leading a Programmatic team in an Agency, Programmatic Product-Service Company, or Client side. - Expertise in Pitching, Media-Planning, Publisher Partnerships & Negotiations, Setup, Execution & Optimization of large-scale Programmatic campaigns. - Business development experience with a track record of contributing to Pre-sales, Consultative selling, and Revenue Growth. - Relevant certifications in DV360, Campaign Manager, Ad server tech, Measurement/Attribution, Analytics, Programmatic Buying & Planning. - Experience with platforms such as DV360, Campaign Manager, Google Analytics, Media Math, Sizmek, or similar Ad server/Trading Desk platforms. - Knowledge of Coding skills, Excel, Data Analytics/Visualization tools like Tableau, etc. - Understanding of inventory, targeting, placement, creative, and data mix that resonate with clients. - Familiarity with the programmatic landscape including ad-verification, brand safety measures, DMPs, and 3rd party data providers. - Positive attitude, effective communication skills, and teamwork orientation. - Ability to thrive in a dynamic, time-sensitive environment with multiple competing priorities. - Strong relationships building skills focused on client and employee retention. - Capability to drive initiatives independently with limited supervision. - Exceptional written and verbal communication skills across all levels of the organization. - Conversant with programmatic & performance marketing terminology. Please note that you will need to apply online by submitting your Name, Email, and Resume. Fill in all the compulsory fields (*) before submitting your application.,