2 years

1 - 3 Lacs

Posted:2 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description:

We are seeking a skilled and results-driven Media Buyer with at least 2 years of hands-on experience in planning, executing, and optimizing paid advertising campaigns across platforms such as Google Ads, Meta (Facebook & Instagram) Ads, Amazon Ads, YouTube, and others.

As a Media Buyer, you will be responsible for managing media budgets, ensuring high ROI, and scaling campaigns for perforResponsibilities:

  • Plan, execute, and manage paid media campaigns across Google, Meta, Amazon, and other platforms
  • Perform audience targeting, ad placements, and bidding strategies to maximize ROI
  • Write and test ad copy, creatives, and landing page performance
  • Monitor daily campaign performance and KPIs (CTR, CPC, ROAS, CPA, etc.)
  • Conduct A/B testing and continuously optimize campaigns based on performance data
  • Stay updated with platform changes and digital advertising trends
  • Collaborate with creative, content, and analytics teams to align campaign strategies
  • Generate weekly and monthly performance reports for management review

Requirements:

  • Minimum 2 years of experience in media buying/digital advertising
  • Strong knowledge of Google Ads, Meta Ads Manager, and preferably Amazon Ads
  • Familiarity with performance metrics (ROAS, CPC, CTR, CPA, etc.)
  • Ability to work with budgets of different sizes across industries
  • Proficient in Google Analytics, Tag Manager, and tracking tools
  • Excellent communication and analytical skills
  • Ability to manage multiple campaigns and deadlines

Responsibilities:

  • Plan, execute, and manage paid media campaigns across Google, Meta, Amazon, and other platforms
  • Perform audience targeting, ad placements, and bidding strategies to maximize ROI
  • Write and test ad copy, creatives, and landing page performance
  • Monitor daily campaign performance and KPIs (CTR, CPC, ROAS, CPA, etc.)
  • Conduct A/B testing and continuously optimize campaigns based on performance data
  • Stay updated with platform changes and digital advertising trends
  • Collaborate with creative, content, and analytics teams to align campaign strategies
  • Generate weekly and monthly performance reports for management review

Job Type: Full-time

Pay: ₹15,000.32 - ₹25,000.67 per month

Benefits:

  • Health insurance

Schedule:

  • Day shift

Work Location: In person

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