Marketing & SEO Executive

Key Responsibilities:

Marketing & Branding:

• Develop and execute marketing campaigns across digital channels (social media, email, etc.)
• Create compelling content for marketing materials, website, blog, and social media
• Analyze marketing performance and make data-driven decisions to optimize campaigns
• Manage brand consistency across all touchpoints

SEO:

• Conduct keyword research and implement on-page/off-page SEO strategies
• Monitor and improve website rankings, domain authority, and organic traffic
• Perform technical SEO audits and collaborate with developers for improvements
• Use tools like Google Analytics, Search Console, SEMrush, or Ahrefs for performance tracking

Sales Support:

• Work closely with the sales team to align marketing strategies with sales goals
• Assist in creating sales collateral, such as email templates
• Support lead generation efforts through digital campaigns and automation tools

Requirements:

• Bachelor’s / master’s degree in marketing, Business, or related field
• Minimum 1 year of hands-on experience in digital marketing and SEO
• Strong understanding of Google tools, and SEO platforms
• Excellent written and verbal communication skills
• Basic knowledge of design tools (Canva, Adobe Suite) is a plus
• Team player with a proactive and problem-solving attitude