Posted:4 months ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Company Description

Tapasya Educational Institutions is among South India's leading commerce and management-focused academic groups, empowering over 16,000 students across 28 campuses in Hyderabad and Bengaluru. Founded in 2009, Tapasya delivers industry-relevant education that extends beyond conventional learning. Our programs include Intermediate (MEC/CEC), B.Com, BBA, B.Sc., and pathways to professional certifications like CA, CMA, CS, ACCA, and CIMA. With affiliations to reputed bodies and a robust network of educators, Tapasya has secured over 7,000 successful placements, shaping learners into accomplished professionals.

Role Description

This is a full-time on-site role for a Marketing Manager located in Hyderabad. The Marketing Manager will be responsible for developing and executing marketing strategies, managing marketing campaigns, and overseeing branding efforts. Day-to-day tasks include conducting market research, creating promotional materials, coordinating with internal teams, and analyzing campaign performance. The Marketing Manager will also be responsible for enhancing the institution's online presence and engaging with stakeholders to amplify Tapasya's brand.

Qualifications

  • Marketing Strategy, Campaign Management, and Branding skills
  • Experience with Market Research and Digital Marketing
  • Proficiency in creating Promotional Materials and Content
  • Strong Analytical and Performance Analysis skills
  • Excellent written and verbal communication skills
  • Ability to work collaboratively with cross-functional teams
  • Proven track record in managing marketing efforts in the educational sector is a plus
  • Bachelor's degree in Marketing, Business Administration, or related field

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