Easyship is a leading eCommerce shipping platform that enables frictionless shipping and fulfillment for businesses of all sizes. We simplify the task of shipping products into a single integrated dashboard, making it the favorite shipping platform of 100,000+ global retailers.
we're looking for a senior Marketing / Demand Generation Manager to help drive our inbound growth engine leading integrated campaigns across content, SEO/GEO, community, social and email channels that drive awareness, engagement, and pipeline. you'll act as a strategic anchor and central contributor for our global marketing team, bringing together storytelling, analytics, and strategic campaigns that turn ideas into measurable revenue outcomes.
This is a prime opportunity for an ambitious marketer to join a fast-paced, hyper-growth business with a
global presence, strong product suite, and multiple audience segments
. We are looking for someone with an agile, experimentation-first, and data-driven mindset to help accelerate our growth initiatives and drive increased awareness, acquisition, and activation. What you'll do:
- Plan, launch, and optimize multi-channel inbound programs that blend SEO/GEO, social, email, content syndication, and community to create and capture demand;
- Partner with Product and Partnership teams to translate new features or partner launches, webinars, and industry trends into compelling go-to-market campaigns;
- Deliver channel-specific action plans on how to reach, engage, educate, acquire and retain core ICP and target audiences in a variety of content formats;
- Monitor, research and respond to online customer feedback, questions or social comments including forums, community and third-party review platforms;
- Utilize analytics tools to monitor, adjust, and report on marketing performance and pipeline, focused on core marketing OKRs/KPIs, while also generating insights for future campaign recommendations to compound improvements over time;
- Ability to implement and evaluate growth experiments and continually and optimize outcomes with documented, data-driven testing frameworks;
- Capitalize on the rapidly changing AI search landscape to win brand share of voice and increase visibility across all major LLM platforms as consumer behavior shifts;
- Strong understanding of modern conversion rate optimization (CRO) principles, focused on maximizing landing page conversion rates, lead qualification and quality;
- Leverage automation technology, AI and other tools to enhance growth marketing effectiveness and efficiency and reduce administrative or repetitive tasks;
- Always be learning: stay-up-date on the latest digital marketing updates, consumer research, competitor trends and industry best practices to continually test, learn and optimize activities.
Who you are:
- 5+ years of experience in B2B/SaaS demand gen, inbound, or growth marketing
- Proven ability to deliver measurable revenue impact through integrated campaigns
- Strong leadership and project management skills with an ability to manage teams, cross-functional contributors and external partners
- Excellent communicator who can blend creative storytelling with analytical precision
- Proficient in marketing automation and analytics tools (HubSpot, GA4, Tag Manager)
- Experience in Website CMS and general CSS/HTML knowledge is strongly preferred
- Experience with AI tools and workflow automation (Zapier) are a strong plus
- Data-obsessed and growth-oriented comfortable testing, learning, and scaling fast
What you'll get:
-
Competitive Equity Package
: Earn more than just a competitive salary. Receive equity shares to gain wealth as the company grows. -
Generous Vacation Policy:
We think time off is essential and we encourage it! -
Complimentary Meal Benefits:
Fuel your day with a daily meal allowance
delivered as Zomato digital coupons
fresh, tasty options right at the office. Bon app tit! -
Duvet Day:
Perfect for those cold winter days, when you'don t want to escape the warmth of your bed! -
Mental Health Day
:
you'deserve a day off! A chance to recharge and enjoy Me Time -
4 weeks of Work from Anywhere :
Whether you're working from the beautiful beaches in the Bahamas or by the fireplace on your ski trip in Switzerland - just make sure to send us a picture! -
Professional Development:
we're here to help you hit your career goals to help get you where you want to be.
