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Marketing Manager, Amazon Pay Offline, Amazon Pay Offline Stores

Marketing Manager, Amazon Pay Offline, Amazon Pay Offline Stores

Amazon

4 - 9 years

30 - 35 Lacs

Bengaluru

Posted:4 months ago| Platform:

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Skills Required

Customer acquisition Marketing programs Marketing campaigns Marketing Professional payment solutions Internship digital advertising Recruitment

Work Mode

Work from Office

Job Type

Full Time

Job Description

Driving marketing initiatives to grow APP payment share in offline stores Do you enjoy developing and executing marketing strategies to fuel the growth of payment products to serve millions of customersDo you have a passion for customer acquisition and creating engaging communicationAre you excited by the opportunity to work on affordable payment methods for customers shopping on Amazon We are seeking a dynamic marketing professional to drive customer acquisition and payment acceptance for Amazon Pay across offline retail stores in India. This role will develop and execute data-driven marketing strategies, drive the Go-To-Market (GTM) for offline payment solutions, create engaging customer communications, and lead co-marketing campaigns with merchants. The successful candidate will collaborate with cross-functional teams and external retail partners to deliver measurable results in offline payment adoption. Key job responsibilities Work on creating compelling customer value proposition and messaging frameworks for target segments across different retail categories to improve conversion rates and product usage Design and execute comprehensive go-to-market strategies that drive awareness, acquisition and engagement Build and implement data-driven marketing campaigns by analyzing merchant segments and adoption patterns Guide creative development of merchant-focused marketing materials that reflect the value proposition and resonate with customers Build relationships with stakeholders to ensure alignment on marketing initiatives Collaborate with merchant marketing teams for combined approach leveraging own and partner channels to acquire customers Measure, analyze, and report on key performance metrics including marketing effectiveness, transaction volumes, and retention - 4+ years of professional non-internship marketing experience - Experience using data and metrics to measure impact and determine improvements - Experience with onsite marketing, lifecycle marketing and digital advertising - Experience leading cross-functional teams to establish strong partnerships with demonstrable results - Experience building and executing merchant-focused marketing programs in offline markets - Experience leading go-to-market strategies for offline retail segments - Experience using data and metrics to measure impact and determine improvements - Experience in driving adoption of digital payment methods in offline retail environments - Understanding of Indias retail landscape and merchant ecosystem

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Marketing Manager, Amazon Pay Offline, Amazon Pay Offline Stores