Marketing Intern

Key Responsibilities

1. Digital Marketing & Performance Marketing

• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Plan and execute performance-driven marketing campaigns across various channels.
• Manage and optimize PPC Ads and paid marketing initiatives on platforms like Google Ads, Meta Ads, LinkedIn Ads, and others.
• Track and analyze campaign performance metrics to optimize ROI and conversions.

2. Lead Generation, Sales Outreach & Cold Calling

• Develop and execute lead generation strategies to attract potential clients.
• Proactively reach out to leads through cold calls, emails, and LinkedIn to nurture relationships and convert them into business opportunities.
• Collaborate with the sales team to align marketing efforts with revenue targets.
• Maintain a strong understanding of customer needs and tailor outreach approaches accordingly.
• Ability to communicate the value of AI solutions to potential clients effectively.

3. Content Creation & Social Media Marketing

• Oversee the company’s content strategy, including blog posts, case studies, whitepapers, and website content.
• Develop engaging marketing collateral, newsletters, and email campaigns to increase brand awareness.
• Manage the company’s social media presence (LinkedIn, Twitter, Facebook, Instagram) and create compelling content to engage audiences.

4. Graphic Design & Brand Positioning

• Work closely with designers to create visually appealing marketing materials such as social media creatives, ad banners, infographics, and landing pages.
• Ensure brand consistency in all marketing assets by aligning designs with company services and offerings.
• Ability to gauge the design requirements based on the product and services we offer.

5. Market Research & Strategy

• Stay updated on market trends, competitor strategies, and emerging AI technologies to refine marketing efforts.
• Conduct competitive analysis and provide recommendations for improvement.
• Identify new marketing opportunities and test innovative growth strategies.

6. Team Management

• Lead and mentor a small marketing team, ensuring productivity and goal alignment.
• Assign tasks, review performance, and provide strategic guidance to team members.
• Foster a collaborative and growth-oriented work environment.

Preferred Candidate Profile

• experience in marketing, with a strong background in digital marketing, performance marketing, content strategy, and lead generation.
• Prior experience in sales or business development with a willingness to make cold calls and engage leads directly.
• Prior experience in the AI/technology industry is highly preferred.
• Candidates from top B-schools will be given preference.
• Proven expertise in PPC Ads management, paid marketing (Google & Meta Ads), and social media marketing.
• Strong understanding of SEO, SEM, email marketing, and conversion optimization.
• Excellent communication and articulation skills, with the ability to engage leads through direct calls and emails.
• Ability to create engaging content, write blogs, and manage digital marketing tasks independently.
• Strong analytical skills to derive insights from data and optimize marketing performance.
• Basic knowledge of graphic design tools (Canva, Adobe Suite, Figma) is a plus.
• Self-motivated and proactive with a passion for AI and technology-driven marketing.
• A Bachelor’s or Master’s degree in Marketing, Business, or a related field.

Job Type: Internship
Contract length: 3 months

Pay: ₹5,000.00 - ₹10,000.00 per month

Work Location: In person