Marketing Head

Location:

Job Summary:

Key Responsibilities:

1. Strategic Planning:

Develop and implement comprehensive marketing strategies aligned with business goals.

Analyze market trends, customer behavior, and competitive landscape to identify opportunities.

1. Brand Management:

Strengthen brand identity and positioning in the market.

Ensure consistent brand messaging across all channels.

1. Digital Marketing:

Oversee digital marketing efforts, including SEO, SEM, social media, and email campaigns.

Monitor website traffic, user engagement, and online sales performance.

1. Campaign Management:

Plan and execute marketing campaigns to promote products, services, and events.

Track campaign performance and generate reports on ROI.

1. Team Leadership:

Lead, mentor, and motivate the marketing team to achieve departmental objectives.

Foster a culture of creativity, collaboration, and innovation.

1. Partnerships and PR:

Build and maintain relationships with external partners, vendors, and media agencies.

Oversee public relations activities to enhance brand reputation.

1. Budget Management:

Prepare and manage the marketing budget.

Optimize resource allocation to maximize impact.

1. Customer Insights:

Conduct market research and gather customer feedback.

Use insights to refine marketing strategies and improve customer experience.

Required Skills and Competencies:

• Strong leadership and team management skills.
• Excellent communication and interpersonal abilities.
• Proficiency in digital marketing tools and analytics.
• Creative thinking and problem-solving skills.
• Ability to manage multiple projects and meet deadlines.
• Strong analytical and decision-making abilities.

Preferred Qualifications:

• Experience in the

  hotel, resort, hospitality or service industry.

• Proven track record of successful marketing campaigns.
• Knowledge of CRM systems and marketing automation tools.