Marketing Engagement Associate Manager

 About The Role  

Skill required: Marketing Operations - Digital Project Management

Designation: Marketing Engagement Associate Manager

Qualifications:Any Graduation

Years of Experience:10 to 14 years
Language - Ability:English(International) - Advanced

What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designOverseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It encompasses managing tasks, resources, timelines, and communication channels to ensure successful project outcomes in the digital realm.

What are we looking for? The Market Engagement Lead (MEL) serves as a single point of contact who is accountable towards local market for driving digital outcomes from demand through service, geared towards delivering locally lead Multi-channel Marketing (MCM) campaigns based on local insights and nuances derived from campaign interaction data and market trends.Responsibilities:Regular touch points (weekly/monthly) with market brand and Engagement leads, as well at a more strategic level (e.g. quarterly) to support and provide input on the overall local brand strategy plan.End-to-end orchestration to ensure delivery of campaigns including localization of global templates.Extracting relevant assets from Library and providing them to LOC brand and MCM leads for considerationDriving service adoption, local insights, MCM expertise & best practice guidance Translating analytics and performance reports into meaningful recommendations to optimize campaigns on-the-fly as well as input into future campaign strategiesEnsures translation of assets to local markets and completion of campaigns briefing documentCoordination touchpoint with strategic and print agencies, as well as with medical and regulatory for reviewsCreates and maintains

Roles and Responsibilities: In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts
 Qualification Any Graduation