Marketing Associate - Marketing Shared Service

About this role :

We are seeking an experienced Marketing Associate who will be an integral part of the Marketing Shared Services team, responsible for coordinating, managing, and executing campaigns across various hubs, ensuring that all deliverables align with business goals and meet deadlines. The ideal candidate will be skilled in managing multiple workflows, supporting campaign reporting, and collaborating with cross-functional teams to drive project success. They will also ensure that all processes are followed, offering solutions to challenges and impacting the overall success of marketing initiatives. 

You have a strong know-how of B2B and digital marketing, as well as of communications principles and technique, and a proven track record of success in executing marketing communications campaigns and programs effectively and efficiently. 

The successful candidate will participate in collaborative work with leadership teams by supporting marketing execution and contributing to sales growth initiatives. 

Key Responsibilities:

Project Coordination & Management:

• Support the coordination for managing the workflow and ensuring timely execution of tasks across various discipline hubs (e.g., creative, social).
• Schedule and brief team members on upcoming tasks, ensuring alignment with campaign objectives and timelines.
• Assist in tracking campaign SLAs, ensuring that all tasks and activities are completed on time and within scope.

Campaign Reporting & Analysis:

• Support campaign reporting in collaboration with hub subject matter experts.
• Collect, compile, and analyze campaign data, ensuring that key insights and metrics are clearly communicated and actionable.

Translation & Content Management:

• Assist with translation processes with agencies and AI systems, ensuring all necessary validations are done by the onshore team to ensure accuracy.

Financial Administration:

• Support the raising of purchase orders (POs) in accordance with campaign budgets and financial protocols, ensuring smooth operational processes.

Sales Enablement:

• Support the creation and distribution of sales enablement materials, including event invites and follow-up materials, with the collaboration of other teams as necessary.

Problem Solving & Process Improvement:

• Support problem-solving efforts, using experience and judgment to solve problems and suggest appropriate solutions.
• Develop understanding within marketing practices, continuously enhancing capabilities and understanding of industry trends.

Team Collaboration & Contribution:

• Collaborate with team members to ensure smooth execution and communication across all marketing activities.
• Contribute to team objectives while also ensuring that team objectives are met effectively.

Policy Compliance & Quality Control:

• Ensure adherence to prescribed guidelines and policies in all tasks.
• Support quality assurance efforts, promoting a high standard of output across the team.

Required Skills & Qualifications:

• Basic understanding and some experience in marketing processes, with an understanding of industry practices and company operations.
• Willingness to learn project coordination and work collaboratively with different teams and stakeholders.
• Familiarity with campaign management tools and reporting systems.
• Basic understanding of financial processes, including PO management and budget tracking.
• Familiarity with Salesloft and other sales enablement platforms.
• Good communication skills, with the ability to convey complex ideas and factual information in clear, actionable terms.
• Ability to work under supervision and direction from senior team members.

Qualifications:

• Bachelors degree in Marketing, Business, or a related field.
• 1-3 years of experience in marketing or project management roles.
• Some experience in campaign support, reporting, and cross-functional collaboration.