Marketing and brand strategist

Role Overview

Marketing and Brand Strategist

Key Responsibilities

1. Brand Strategy & Identity

• Develop and execute brand strategies that define Ninja Media Creations’ identity and value proposition.
• Ensure brand consistency across all platforms — online, offline, and experiential.
• Create and maintain brand guidelines for visuals, tone, and messaging.

2. Marketing Strategy & Planning

• Design and implement marketing strategies that enhance brand positioning and business growth.
• Research market trends, competitor activities, and audience behavior to identify opportunities.
• Define target audience segments and customize marketing approaches accordingly.

3. Creative Content & Communication

• Lead creative campaigns that communicate the brand story with impact and emotion.
• Oversee creation of visual, written, and video content across channels.
• Ensure content aligns with brand identity and strengthens brand recall.

4. Campaign Execution & Management

• Manage marketing campaigns across digital, social media, print, and events.
• Coordinate with design, production, and communication teams for flawless execution.
• Track campaign performance and optimize strategies for better results.

5. Brand Engagement & Experience

• Develop initiatives like events, partnerships, activations, and collaborations to strengthen brand engagement.
• Build strategies to increase brand awareness and loyalty.
• Monitor customer feedback and adapt strategies accordingly.

6. Collaboration & Reporting

• Work closely with internal teams to align marketing and brand strategies with business goals.
• Collaborate with external partners and agencies for campaign execution.
• Provide regular reports on brand performance and campaign outcomes.

Skills & Qualifications

• Bachelor’s degree in Marketing, Branding, Communications, or related field.
• Proven experience in brand strategy, marketing planning, and campaign execution.
• Strong storytelling, creative thinking, and strategic planning skills.
• Ability to translate brand values into compelling marketing campaigns.
• Excellent communication and collaboration skills.

  (Communicating in Hindi is mandatory )

• Interested candidates can contact the HR on 6385388868