Manager/Senior Manager - Brand Marketing - Real Estate

5 - 9 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

You will be responsible for developing and executing brand marketing strategies for residential projects. Your key responsibilities will include: - Planning and overseeing integrated campaigns (ATL, BTL, digital, and experiential). - Collaborating with sales, design, and customer relations teams to align brand messaging. - Managing creative agencies, media partners, and vendors for high-impact campaigns. - Enhancing digital presence through performance marketing, social media, and influencer tie-ups. - Monitoring customer insights, competitor activities, and market trends to refine brand positioning. - Ensuring consistency in brand voice, design, and storytelling across all touchpoints. - Organizing events, launches, and activations for project branding and customer engagement. - Driving ROI-focused marketing initiatives and tracking effectiveness with measurable KPIs. No additional details of the company are mentioned in the job description.,

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