Manager Creative Strategist

ROLES & RESPONSIBILITIES:

• Collaborate with cross-functional teams to ensure creative solutions meet brand and campaign goals.
• Research the clients industry and their audience (combining online sources, interviews, and studies).
• Write clear marketing copy/creative content in terms of pitch and post copies, case study content, etc., to promote the products/services.
• Assist with business pitches to win new clients or projects.
• Review and edit copy to ensure accuracy, clarity, and compliance with brand guidelines and campaign objectives.
• Participate in brainstorming sessions to generate creative concepts, taglines, and slogans that align with the clients marketing objectives.
• Tailor your writing style to suit different brands, target audiences, and campaign objectives.
• Work closely with art directors, designers, and other team members to create integrated and impactful advertising campaigns.
• Review and approve copy and creative materials to ensure they meet brand guidelines, quality standards, and client expectations.
• Lead and inspire a team of creative strategists, copywriters, and content creators.
• Foster a collaborative and innovative team culture, encouraging continuous growth and development.
• Create and maintain a strong team culture and a feeling of belonging among the copywriters.

REQUIREMENTS:

• 4-5 years of experience as a creative strategist and copywriter, with a portfolio showcasing successful campaigns.
• Strong strategic thinking and problem-solving abilities.
• Be completely up-to-date and aware of all developments in your field, as well as fully updated with news or online trends.
• Demonstrated leadership and team management skills.
• The organizational ability to manage multiple projects, often to tight deadlines.
• Bachelor's degree in Advertising, Marketing, Communications, or a related field.
• Exceptional written and verbal communication and storytelling skills.
• Required skills: Copywriting, scriptwriting, proofreading, creative visualization, team management, campaign planning, blogging, webpage content writing.
• Ability to work collaboratively in a fast-paced team environment.

BENEFITS:

• Competitive salary package commensurate with skills and experience.
• Opportunities for professional development and training to foster continuous growth.
• Collaborative and supportive work environment that values innovation and creativity.
• Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.