Lead Graphic Designer

As a Lead Designer at Ace Blend, you will play a crucial role in shaping the visual identity of our fast-growing nutrition and wellness brand. Your creativity and innovation will be instrumental in conveying our brand's energy, purity, and purpose across various touchpoints. **Key Responsibilities:** - **Creative Direction:** Own and evolve the visual identity of the brand across all platforms. - **360 Design Execution:** Oversee design for packaging, website, social media, digital ads, print, and campaign creatives. - **Campaign Development:** Conceptualise and execute high-impact creative campaigns for product launches, seasonal promotions, and collaborations. - **Team Leadership:** Guide and mentor the design team to maintain consistent quality and creativity. - **Brand Storytelling:** Translate brand philosophy into meaningful and aesthetic visuals. - **AI & Modern Tools:** Use AI-driven tools and modern design software to enhance creativity and productivity. - **Collaboration:** Work closely with marketing, product, and content teams to deliver cohesive campaigns. - **Trendspotting:** Stay updated with global design, wellness, and digital trends to keep the brand fresh and relevant. **Qualifications Required:** - 7+ years of experience in creative design, preferably in nutrition, wellness, or lifestyle brands. - Expertise in Adobe Creative Suite (Illustrator, Photoshop, After Effects, InDesign). - Strong portfolio showcasing branding, packaging, and digital design work. - Excellent sense of color, typography, and layout. - Strategic mindset with hands-on design ability. - Familiarity with AI design tools. - Strong communication and leadership skills. As a Lead Designer at Ace Blend, you will have the opportunity to lead the creative direction of a brand that is committed to redefining health through creativity, innovation, and design. Your role will be instrumental in ensuring that every visual element connects emotionally, tells a story, and strengthens brand recall.,