Lead Generation Specialist

1 - 5 years

2 - 5 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities

  • Generate qualified leads using email campaigns and LinkedIn outreach
  • Strong understanding in building email campaigns and drip campaigns
  • Build prospect lists using tools like LinkedIn Sales Navigator, Apollo, ZoomInfo etc.
  • Initiate contact with potential customers and schedule meetings for the sales team
  • Write engaging and customized emails/messages to prospects
  • Maintain and update lead databases in CRM
  • Work closely with sales and marketing teams to fine-tune outreach strategy
  • Meet weekly and monthly targets related to lead generation and meetings booked

Key Skills Required

  • Lead Generation
  • Email Marketing
  • LinkedIn Outreach
  • Appointment Setting
  • CRM Tools (e.g. Salesforce preffered)
  • Excellent Written and Verbal Communication
  • Familiarity with B2B IT or SaaS Industry preferred

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