Junior Copywriter

About Us:

We’re a Mumbai-based integrated Influencer Marketing agency that also specializes in content production, crafting campaigns that deliver results and spark conversations. If you’re a creative writer with a passion for storytelling, influencers, and content creation, this role is for you Job

Summary:

We are seeking a highly creative Copywriter with 2+ years of expertise in conceptualizing and crafting compelling advertising/video/social media marketing content. The Copywriter will be responsible for generating innovative ideas and creating engaging copy/script for a wide range of campaigns across different media platforms.

Key Responsibilities:

● Write short and long-form copies for social channels and e-commerce platforms

● Repurpose existing content for different use

● Work closely with clients to create strong concepts from initial briefing through to execution

● Set the tone and drive creativity, working closely with the Creative Head (CD/ Account Director) and Strategists to ensure creative excellence

● Maintain a high awareness of relevant trending topics and news to identify content opportunities

● Be responsible for working with internal teams to gather input and validate the content

● Ensure consistency and quality across all written content

● Write original copy for ads and social networks

● Work closely with the creative team on pitches

● Liaise with Designers to enrich the text with visual aids, like images and charts

● Shape language and tone used in sales emails, banners, and brochures

● Write and develop scripts for video content

Requirements and skills:

● Proven work experience as a Copywriter, Product Copywriter, or similar role

● Portfolio of published articles

● Excellent writing and editing skills, with a keen eye for detail

● An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts)

● Solid time-management skills

● Basic keyword search knowledge