Jr. Social Media Optimization (SMO)

2 - 4 years

0 Lacs

Posted:2 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities:

Social Media Management

  • Manage official social media accounts (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.)
  • Create, schedule, and publish content that aligns with Antardhwani mission and calendar of events
  • Respond to comments, messages, and mentions in a timely and compassionate manner
  • Run paid or organic campaigns to promote webinars, support programs of Ankylosing Spondylitis and Rheumatoid Arthritis and awareness
  • Design basic creatives or coordinate with a designer for visual content
  • Monitor social media metrics and optimize strategies accordingly
  • Engage with followers, respond to queries, and manage community groups

Social media Content Creation

  • Collaborate with designers and healthcare professionals to create visual and written content (posts, reels, infographics, videos)
  • Adapt messaging in regional languages for rural outreach
  • Write compelling captions and informative content tailored to each platform

Monitoring & Reporting

  • Track performance through analytics and preparing monthly reports
  • Suggest data-driven improvements for growth and engagement
  • Monitor trends and adapt strategy accordingly

Collaboration

  • Work with healthcare professionals, volunteers, and the outreach team to coordinate communication
  • Liaise with local influencers, regional health educators, and event coordinators

Preferred candidate profile:

Must Have:

Need to have:

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