Introduction
At IBM, we believe technology shapes the world, and we are a catalyst for that innovation and creativity. We are on the forefront of groundbreaking change – improving businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a world-wide digital transformation.Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM’s brand, capture the market’s attention, and articulate our point of view for clients, partners, the media, and even other IBMers. As part of our team, you'll be surrounded by bright minds and keen collaborators – always willing to help and be helped – as you apply passion to work that will compel our audience to choose IBM's products and services.When you join IBM, you join a culture of openness, collaboration, and trust. You join a team of IBMers who are helping technology support a positive global transformation. So join us and experience a place where you can co-create your learning and opportunities. A place where teamwork and unique ideas are treasured. A place where you can bring innovation to life.
Your Role And Responsibilities
Our Corporate Affairs team drives broad, cross-company reputation and positioning initiatives and brings together complementary functions that shape perceptions of the company and speak to specific audiences: IBMers, top tier reporters, industry analysts, government officials and current or potential clients.As part of the Corporate Affairs team, our Issues & Crisis Communications professionals help IBM shape and launch responses to sensitive topics and fast-moving developments with real potential to impact IBM’s reputation and bottom line. They partner with colleagues across IBM to craft the company’s stance in response to major moments, from natural disasters to geopolitical events and events that touch IBM’s ability to serve its global clients. They are sources of strategic counsel, context, and sound judgement during tense situations.In this newly created role, your key responsibilities will include:
- Leading issues and crisis communications planning and execution across APAC and serving as a regional point of contact for sensitive topics, coordinating with global and local teams.
- Identifying emerging threats in the APAC market and partnering with colleagues across IBM as well as outside advisors to build strategies to mitigate potential impacts on the company's reputation.
- Monitoring digital forums, traditional media and internal channels for discussion of sensitive issues, and analyzing trends in those conversations to help shape response strategies.
- Working with members of the media and other outside voices to help ensure accuracy and proper context in coverage of and commentary on IBM.
- Establishing a strong internal network across corporate functions and business teams so that the proper range of stakeholder inputs are included in crisis communications plans and activities.
- Partnering with corporate Crisis Management Teams (CMTs) in APAC to contribute communications expertise to IBM's broader management of major events, from natural disasters to societal moments.
Our team offers a dynamic blend of personal flexibility and a thriving in-office environment. This role requires three days of in-office presence per week, with two days for remote work.
Required Technical And Professional Expertise
- 7+ years’ experience in a corporate communications, public affairs and/or media relations with an emphasis on issues and crisis.
- Ability to operate independently during hours of limited connectivity with the U.S. team, while also collaborating effectively across global time zones to maintain alignment and coordination.
- Impeccable writing skills, with heavy emphasis on brevity, clarity, and impact.
- Ability to rapidly gather facts from across a large global enterprise and distill them into actionable insights.
- Curious learner who quickly develops an understanding of a wide range of subjects, and understands and applies feedback.
- Growth-minded and willing to adjust ways of working and communication approaches to meet the objective at hand.
- Collaborative team player who is enthusiastic about partnering across teams inside and outside of Corporate Affairs.
Preferred Technical And Professional Experience
- Proven ability to manage complex issues across diverse cultural and regulatory environments.
- Strategic communication and project management skills.
- Ability to simultaneously advance sensitive, high visibility projects with potentially overlapping timelines.
- Innovative and proactive problem solver who enjoys complex projects that do not always have a clear answer.
