Intern - Marketing

0 - 1 years

0 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Internship

Job Description

Role:

Marketing Intern - SEO, Market Research, Content Operations

Department:

Marketing

Reporting To:

Assistant Manager - Marketing

Location:

Ahmedabad (On-site)

Type:

Full-time | Internship (6 Months)
This internship includes the potential for a full-time role based on performance and organizational alignment.

Key Responsibilities


SEO Execution & Content Optimization (40%)

Conduct keyword research, competitor analysis, and SERP benchmarking.
Support on-page SEO tasks, including metadata updates, internal linking, formatting, and semantic improvements.
Assist the Content Writer with briefs, outlines, and optimization guidance.
Track backlink opportunities and monitor link-building progress.
Assist with content strategy through trend research and idea generation.
Support the management of content calendars and publishing schedules across digital platforms.
Partner with the Content Writer to enhance content quality through keyword research, optimization opportunities, and SEO recommendations.

Market & Competitive Research (30%)

Research MedTech and Digital Health companies to support positioning and marketing initiatives.
Study competitor offerings, messaging, content formats, and customer targeting.
Maintain structured research documentation that supports ongoing marketing strategy.
Assist in mapping category trends, audience insights, and industry benchmarks.

Marketing Coordination & Platform Support (20%)

Maintain content and SEO tracking sheets, workflow logs, and publishing calendars.
Support basic website or landing page updates via WordPress or CMS plugins.
Coordinate with internal teams (design, development, content) to ensure timely delivery of assets and campaign readiness.

Analytics & Reporting (10%)

Track campaign and web performance using Google Search Console, Analytics, SEMrush, etc.
Prepare weekly reports summarizing insights, rankings, and recommendations for continuous improvement.

Key Requirements

Graduate or pursuing degree in Marketing, IT, Engineering, Business, Data Analytics, or related discipline.
Strong analytical and research skills with attention to detail.
Basic understanding of SEO concepts or willingness to upskill quickly.
Comfortable working with spreadsheets (Google Sheets/Excel).
Strong written and verbal communication skills.
Strong attention to detail, creativity, and willingness to learn.
Ability to manage tasks, organize work, and meet timelines.

What You ll Gain

Hands-on experience with SEO tools, content optimization, analytics platforms, and CMS tools.
Exposure to MedTech industry research, positioning frameworks, and marketing execution.
Opportunity to collaborate with the marketing team across strategy, content, analytics, and operational processes.
A strong foundation in data-backed digital marketing and research-based execution.

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