Infotainment Content Creator (Instagram)

About RINGS & I

RINGS & I is India’s first designer diamond ring studio — a brand born from the belief that every love story deserves something truly personal.

Made-to-Order (MTO)

We are early in our journey — but intentional in every step. As we scale across cities and product lines, we are looking for passionate individuals who want to be part of building something new, bold, and lasting.

Founder's Note

At RINGS & I, content isn’t just about posting — it’s about telling a story that makes people stop, feel, and connect.

structured, strategic, and deeply curious about how content truly works

growth is fast and directly linked to your performance

write to me

Position

Instagram Content Creator

Location

Borivali, Mumbai Full-Time, on-site

Key Requirement

Must have organically scaled an Instagram page from 0 to 10,000+ followers

Timings

Key Responsibilities

Reel Creation (25–30/month)

• Shoot, edit, and publish engaging mobile-first Reels using in-studio visuals, product stories, and customer journeys
• Use tools like CapCut, InShot, VN, etc. for fast turnaround
• Hook-Led Content Strategy
• Craft thumb-stopping opening hooks
• Plan concepts that drive saves, shares, profile visits, and studio DMs
• Write crisp, clear, and on-brand captions with strong CTAs
• Monitor post insights weekly—optimize for reach, saves, shares, comments
• Align content with marketing plans, festive seasons, and key store events
• Collaborate with store and sales team to capture content from client interactions and behind-the-scenes moments

Must-Have Skills

• Proven experience taking an Instagram page from 0 to 10,000+ followers organically
• Strong command over mobile shooting + editing
• Deep understanding of Instagram hooks, shareability, save-worthy formats
• Good communication skills in English (and Hindi/Marathi for local relevance)
• Highly creative and quick in execution