Influencer Marketing Executive

You will play a crucial role as an Influencer Marketing Executive at ShopDeck, focusing on UGC videos and influencer video creation. Your responsibilities will include discovering and onboarding creators and influencers, managing the execution of UGC and influencer videos for over 500+ sellers, developing influencer marketing strategies, collaborating with internal teams to enable features for creator discovery, analyzing campaign performance, maintaining relationships with influencers, and staying updated on industry trends. **Key Responsibilities:** - Lead the discovery and onboarding of creators and influencers, building a robust directory for collaborations aligned with brand values and target audiences. - Manage execution of UGC and influencer videos, including scripting, quality assurance, and content creation for 500+ sellers to drive engagement and sales. - Develop and implement influencer marketing strategies, negotiating paid or barter deals to promote merchant products effectively. - Collaborate with sellers and internal teams to enable features for creator discovery, outreach, negotiation, briefing, and video delivery within the Shopdeck platform. - Analyze campaign performance, track KPIs such as engagement rates and conversions, and provide insights for optimization. - Maintain relationships with influencers, ensuring authentic content that resonates with audiences and complies with guidelines. - Stay updated on industry trends, emerging influencers, and best practices in UGC and e-commerce influencer marketing. **Qualifications & Skills:** - Proven experience in influencer marketing or UGC creation at an agency or brand, with established connections to influencers. - Excellent communication and negotiation abilities for building partnerships and managing collaborations. - Creative mindset with expertise in content ideation, scripting, and video production. - Ability to work cross-functionally in a fast-paced e-commerce environment. - Result-oriented with a focus on driving merchant profitability through innovative marketing. - Proficiency in social media platforms, trends, and digital tools for influencer outreach and analytics. The company, ShopDeck, is at ~$6M ARR and has recently raised series-B funding from Bessemer Venture Partners, Elevation Capital, General Catalyst, and Chiratae Ventures. The founders are Rishabh Verma and Harmin Shah. Please note that the location for this role is in Bangalore, and it requires working from the office 6 days a week. For more information about the company, you can visit their website at [ShopDeck](https://shopdeck.com/).,