Influencer Marketer

Role & responsibilities

Key Responsibilities
1. Influencer Research & Database Management- Assist in sourcing and vetting potential influencers across platforms (Instagram,YouTube, Facebook,Josh, etc.)- Maintain and update an organized influencer database with metrics (engagementrates, audience demographics, past collaborations).2. Campaign Coordination Support- Handle logistics for product sampling, including shipment tracking, deliveryconfirmation, and follow-up with influencers.- Draft and send collaboration briefs, ensuring alignment with brand guidelines andcampaign objectives.3. Content & Timeline Tracking- Monitor content creation timelines and deadlines, coordinating with influencersfor drafts, revisions, and final approvals.- Schedule posts according to platform-specific best practices (e.g., Instagram Reelspeak times).4. Post-Campaign Support- Track and compile campaign data (views, likes, shares, conversions) forperformance reports.- Collect feedback from influencers and internal teams to improve futureworkflows.

5. Administrative & Communication Support
- Manage daily communication with influencers and agencies via email/social

platforms.
- Assist in preparing contracts, invoices, and compliance documentation (e.g., ASCIguidelines).RequirementsEducation: Bachelors degree in Marketing, Communications, or related fields (freshgraduates welcome).Experience: 0-1 year of experience in influencer marketing, social mediamanagement, or administrative roles; internships included.Familiarity with Indian social media platforms and regional trends (e.g., YouTubeShorts, Josh challenges).Skills:- Basic proficiency in Excel/Google Sheets for data tracking and reporting.- Strong organizational skills to manage multiple tasks and deadlines.- Language: Fluent in English; working knowledge of Hindi or regional languages(e.g., Tamil, Bengali) is a plus.Soft Skills: Proactive attitude, attention to detail, and a team player mindset.