Job Description

Job Overview: Kuku is seeking a dynamic and visionary Head of Content Microdrama to lead the development and execution of innovative microdrama and audio content strategies. This role demands a creative leader with a deep understanding of longform storytelling, target audience insights, audience engagement strategies, and content production workflows across various formats and languages. Key Responsibilities: Develop and oversee the content strategy for microdrama and audio formats, ensuring alignment with Kuku s brand, strategic priorities, business model, format needs and audience preferences. Lead a team of content creators, producers, and writers and external stakeholders like production houses, talent and dubbing studios, to produce high-quality, engaging content across multiple genres and languages. Collaborate with cross-functional teams, including P&L owners, marketing, product, and analytics, to optimize content portfolio, performance and user engagement. Identify and integrate emerging storytelling techniques and technologies, such as generative AI, to enhance content creation and delivery. Monitor industry trends and audience insights to inform content development and strategy. Need a deep content nerd with a mathematical orientation, but not a generalist. Qualifications: Bachelor s degree in Media, Communications, or a related field; advanced degree preferred. Minimum of 7 to 9 years of experience in content creation, with a focus on fiction video formats. Audio experience is good to have. Proven experience in writing/directing/producing longform, massy, consumer-facing (as opposed to ads and brand-driven) fiction content is a must. Deeply integrated Gen AI professionals will be preferred over skeptics or casual AI hobbyists. Proven track record of leading sizable content teams and delivering successful content strategies as high velocity and mass scale. Strong understanding of regional content preferences and multilingual content production. Excellent leadership, communication, and project management skills. Exposure to the latest global storytelling platforms in video, text, toons, audio formats (especially from China, South Korea, etc) is good to have. At the end of the day we are looking for people with creative taste, enabled by data-driven insights and operational excellence. Why Join Us? Opportunity to work in a fast-growing content platform. Exposure to multi-language marketing and global user base strategies. A collaborative work environment with a data-driven and innovative approach. Competitive salary and growth opportunities in marketing and growth strategy. About KUKU Founded in 2018, KUKU is India s leading storytelling platform, offering a vast digital library of audio stories, short courses, and vertical microdramas. We deliver immersive entertainment and education through our OTT platforms: Kuku FM, Guru, Kuku TV, and more. With a mission to deliver high-quality, personalized stories across genres from entertainment across multiple formats and languages, KUKU continues to push boundaries and redefine India s entertainment industry. Website: www.kukufm.com Android App: Google Play iOS App: App Store LinkedIn: KUKU