Job
Description
Job title- Digital Head, Mindshare Fulcrum, India
Overview Of JobMindshare Fulcrum is an agency of GroupM, the worlds largest media investment company and are a part of WPPIn fact, we are responsible for one in every three ads you see globallyWe are currently looking for a Digital Head to join usIn this role, you will be responsible for driving the digital strategy, innovation, and transformation for the clientThe Digital Head will be instrumental in leading our digital initiatives, overseeing digital marketing campaigns, and ensuring the agency stays ahead in the rapidly evolving digital landscapeThis role demands a strategic thinker, creative problem-solver, and a visionary leader with a deep understanding of digital technologies and media trends
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us
Reporting of the role
This role reports to the Head- Mindshare Fulcrum, South AsiaRole ScopeCreate an inspiring Digital Strategy across the Brand, Performance, Commerce & Influencerdisciplines to deliver to Clients business goalsExhibit strong business orientation and develop the strategy towards acceleration of business goals Build a digital specialist team to ensure best in class strategy and implementation
Collaborate on 1PD strategy and integrate within the Digital strategyAct as a digital thought leader, bring 0-1 thinkingBe seen as the Clients trusted advisor on holistic digital strategies and solutionsFoster strong client relationships, ensuring client delight
Lead and mentor a team of digital marketing professionals, fostering a culture of creativity, collaboration, and continuous learningMonitor key performance indicators (KPIs) and analyze digital marketing metrics to measure the effectiveness of campaigns
What Youll Bring
hands-on experience with at least 2 of the followingGoogle Ads, Meta, DV360, TTD, Amazon, CriteoStrong understanding of digital technologies, advertising platforms, and marketing automation tools
Exceptional leadership skills with a track record of building and managing high-performing teams
Excellent communication and presentation abilities, both written and verbal
Results-oriented mindset, with the ability to drive measurable outcomes and achieve targetsGreat interpersonal skills- there will be a lot of stakeholders from different WPP operating companies to bring together to one coherent strategy
Lead team with a growth mindsetPassionate about "new" media communication and evolving technologyMinimum QualificationsMinimum 15-18 years relevant working experience in digital media in both an implementation and leadership capacityExperience on regional and/or global client businesses (preferably in FMCG)ECommerce and Retail Media experience, Data Strategy Experience, FMCG or complexmatrix organization experienceAbout MindshareMindshare is a media services company that accelerates Good Growth for its clientsOur company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagineYou can check out some of our peoples stories on LinkedIn or Instagram or hear about the company in their own words hereMindshare is part of GroupM, the worlds leading media investment company, and WPP, the worlds largest advertising holding groupAbout India
2020 brought opportunities for brands to innovate because of which we saw an evolving media stackThe growth of digital is set to soar high because of changing consumer habitsWith approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet marketIt is also one of the top 10 ad spend markets in the world and is set to climb the ranksGlobal big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale
At GroupM India, theres never a dull moment between juggling client requests, managing vendor partners and having fun with your team
We believe in tackling challenges head-on and getting things doneGroupM is an equal opportunity employer
We view everyone as an individual and we understand that inclusion is more than just diversity- its about belongingWe celebrate the fact that everyone is unique and thats what makes us so good at what we doWe pride ourselves on being a company that embraces difference and truly represents the global clients we work withrequisitionid:41165
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