Growth Management - Team Lead

About the role:

Key Responsibilities:

• Growth Strategy Development & Execution

  : Lead the development and execution

of scalable growth strategies to increase user acquisition, engagement, and retention

across various digital channels.

• Data-Driven Decision Making:

  Utilize analytics and key performance indicators

(KPIs) to monitor, measure, and optimize growth initiatives. Work with data teams to

set up dashboards and reporting mechanisms to track performance.

• Cross-functional Collaboration

  : Work closely with product, marketing, data, and

sales teams to align growth initiatives with overall business goals and product

roadmaps.

• Experimentation & Optimization:

  Drive A/B testing and other experiments to

continuously refine and optimize campaigns. Lead efforts to identify opportunities for

growth through new channels, content, or product offerings.

• User Acquisition & Retention:

  Develop and implement strategies for user

acquisition and retention, focusing on both paid and organic channels. Collaborate

with the marketing team to optimize paid media campaigns, SEO, SEM, and email

marketing.

• Customer Segmentation & Targeting:

  Analyze customer segments and behaviors

to inform personalized growth strategies. Create targeted marketing campaigns to

maximize lifetime value and reduce churn.

• Revenue Growth:

  Drive initiatives that directly contribute to top-line revenue,

focusing on improving conversion rates, optimizing the sales funnel, and maximizing

the value of each customer.

• Reporting & Analytics:

  Track and report on growth metrics, including user

acquisition costs, customer lifetime value (CLV), and other relevant KPIs. Provide

actionable insights to leadership.

• Competitive Research:

  Stay informed on industry trends, competitor strategies, and

emerging growth channels to maintain a competitive edge.

Qualifications:

Education

Experience

ideally in a high-growth startup or tech environment.

Skills

• Strong analytical skills and experience with data analysis tools (Google

Analytics, Mixpanel, Tableau, etc.)

• Proficient in marketing automation tools (HubSpot, Marketo, etc.), paid

advertising platforms (Google Ads, Facebook Ads, etc.), and CRM systems.

• Excellent understanding of growth channels, including SEO, SEM, paid

social, content marketing, and email marketing.

• Ability to run A/B tests and interpret results to drive optimization.
• Solid understanding of customer lifecycle, customer segmentation, and funnel

optimization.

• Strong project management skills and ability to juggle multiple priorities

simultaneously.

Soft Skills:

• Highly collaborative with strong interpersonal skills to work across teams.
• Detail-oriented, proactive, and results-driven with a focus on continuous

improvement.

• Excellent communication and presentation skills.

Preferred Qualifications:

• Experience in a SaaS or tech-driven company.
• Expertise in growth hacking, referral programs, or viral marketing strategies.
• Advanced knowledge of SQL or other data analysis tools.
• Knowledge of product growth metrics (DAU, MAU, churn, retention, LTV, etc.).

Why join us?

• A collaborative output driven program that brings cohesiveness across businesses through technology
• Improve the average revenue per use by increasing the cross-sell opportunities
• A solid 360 feedback from your peer teams on your support of their goals
• Respect, that is earned, not demanded from your peers and manager

Compensation: