Growth & Automation Specialist

Job Title : Growth & Automation Specialist

Location : Remote

Position Overview

Key Responsibilities

• Performance Marketing:
• Manage and optimize paid marketing campaigns across Google Ads, Facebook Ads, and other relevant platforms.
• Regularly monitor, analyze, and report on campaign performance to maximize ROI and lead generation.
• Remarketing & Funnel Optimization:
• Design, execute, and optimize remarketing strategies to engage potential customers and enhance conversion rates.
• Develop and refine marketing funnels, focusing on audience segmentation, targeted messaging, and efficiency.
• Automation & Efficiency Management:
• Actively identify opportunities to automate and streamline marketing and operational workflows.
• Implement efficient automation solutions to minimize manual tasks and boost overall productivity.
• Serve as an efficiency manager by continuously improving processes and driving lean operational strategies.
• Lead Generation:
• Develop and implement sustainable strategies for generating high-quality leads consistently.
• Identify and establish new marketing channels essential for robust and efficient lead acquisition.
  

Qualifications

• Natural inclination towards growth roles, processes, and conducting experiments to discover new growth opportunities.
• Proven experience managing digital ad campaigns on platforms such as Google Ads and Facebook Ads.
• Strong analytical skills and a data-driven mindset focused on measurable results and continuous improvement.
• Experience with marketing automation and efficiency tools (e.g., Zapier, HubSpot, ActiveCampaign).
• Deep understanding of lead generation strategies and funnel optimization.
• Exceptional problem-solving abilities with a passion for operational excellence and efficiency.
• Ability to collaborate effectively within a fast-paced, growth-oriented team environment.
  

Our Values

• Bootstrapped Mindset: We are self-funded, resourceful, and strategically disciplined.
• Rapid Growth: We move quickly, adapt fast, and are committed to exponential growth.
• Efficiency First: We prioritize smart work, automation, and optimized processes to sustain long-term growth.