Graphic Designer

JOB BRIEF:
To lead and execute communication design for external clientshelping them build their brand identity, tone of voice, and marketing presence across digital and offline platforms. CORE RESPONSIBILITIES:Translating business briefs into compelling brand storiesCrafting high-impact content: website copy, pitch decks, brochures, taglines, and brand narrativesDeveloping tone of voice and brand identity guides for diverse clientsCollaborating with visual designers to align messaging with brand look-and-feelWriting and structuring communication for social media, product packaging, and digital campaignsResearching industry trends to create context-specific messaging strategiesProofreading and refining existing client copy to improve clarity, tone, and performanceBuilding presentation decks and strategic documents for internal and client-facing useCoordinating directly with clients and internal teams to manage timelines and creative directionADD ON RESPONSIBILITIES:Supporting new client onboarding with communication audits and brand clarity sessionsCreating content calendars, messaging frameworks, and creative campaign outlinesHelping visualize communication flows across customer journeysContributing to workshops or brainstorming sessions for naming, content, and positioningKeeping an archive of case studies and content libraries for referenceREQUIREMENTS & SKILLS:13 years of experience in content strategy, communication design, or brandingStrong command of written English and HindiPrior experience with agency, consulting, or brand-side content creationComfort with tools like Google Workspace, Canva, Figma, and Adobe tools for layoutBasic understanding of digital platforms (social, website, eCommerce, CRM)Ability to manage multiple client projects with clear ownership and creativityStrong communication and interpersonal skills to collaborate with both teams and clientsBonus: Experience working with early-stage startups or founder-led brandsELIGIBILITY (Must Read):13 years of practical experience in communication, copywriting, or brandingFormal degrees are optionalportfolio and approach matter moreShare at least 23 relevant case studies or writing samples