Google Search Engine Marketing Specialist/ Sr Specialist

Job Description

Job Title: Google Search Engine Marketing Specialist Location: Gurgaon (In-Office) Experience: 1–3 years Join Date: Immediate Company: PlanetSpark About PlanetSpark PlanetSpark is on a mission to revolutionize education through technology-driven learning experiences. We’re growing fast—and we’re looking for passionate digital marketers who can scale with us. Key Responsibilities Manage high-budget paid search campaigns on Google & Bing Ads (₹1Cr+/month) Conduct in-depth keyword research using tools like SEMrush and Google Keyword Planner Optimize campaigns through SQR (Search Query Reports) and continuous A/B testing Improve performance metrics like CAC (Customer Acquisition Cost) and ROI Launch and grow new campaign categories Collaborate with cross-functional teams to align campaign goals with business objectives Requirements 1–3 years of experience in Search Engine Marketing (SEM) at a startup, agency, or consumer internet company Proficiency in Google Ads, Bing Ads, Google Analytics, and SEM tools Strong analytical skills with a performance-driven mindset Excellent understanding of CAC, ROI, and conversion tracking A "founder's mindset" – you’re proactive, hands-on, and obsessed with scale Immediate availability to join and work from our Gurgaon office What We Offer Opportunity to work with a fast-growing startup Exposure to international markets and large-scale budgets Young, energetic, and high-performance team culture Direct impact on business growth and outcomes Show more Show less