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- 3 years
2 - 4 Lacs
Pune
Work from Office
About the Role We are looking for a highly motivated and creative Digital Marketing Executive (Fresher) to join our team. This is a full-time opportunity ideal for someone eager to build a career in digital marketing and contribute to business growth through innovative online strategies. Key Responsibilities Write compelling content for marketing campaigns and the company website. Assist in formulating effective digital strategies to strengthen our online presence. Manage and monitor company activity across key social media platforms (Facebook, Twitter, etc.). Support SEO initiatives including keyword research, image optimization, and on-page strategies. Design and distribute newsletters and promotional emails across various digital channels. Collaborate with graphic designers and other team members to enhance user experience. Measure and report the performance of all digital campaigns using tools like Google Analytics. Stay up-to-date with the latest digital marketing trends and tools. Required Skills & Qualifications Strong creative content writing skills ( must-have ). Basic understanding of digital marketing principles and best practices. Familiarity with SEO concepts and strategies. Exposure to web analytics tools (e.g., Google Analytics, WebTrends). Comfortable working with cloud-based tools (e.g., Google Sheets, Google Slides). Analytical thinking and a detail-oriented approach. Excellent verbal and written communication skills. A proactive attitude and eagerness to learn. Why Join Us? Opportunity to learn from experienced professionals. Gain hands-on experience in various aspects of digital marketing. Work in a supportive and growth-oriented environment.
Posted 1 month ago
1.0 years
2 - 2 Lacs
Surat, Gujarat, IN
On-site
About the job: Key responsibilities: 1. Manage and optimize Amazon Global, Shopify, and other international e-commerce platforms. 2. Handle product listings, develop competitive pricing strategies, and oversee inventory management across platforms. 3. Conduct keyword research and optimize product titles, descriptions, and backend keywords to improve search visibility. 4. Monitor and analyze sales performance data to identify trends, issues, and growth opportunities. 5. Plan and execute promotions, discounts, and advertising campaigns to drive conversions. 6. Respond to customer queries and ensure a smooth, positive shopping experience. 7. Collaborate with the marketing team to ensure alignment between e-commerce activities and brand strategy. 8. Stay informed on the latest e-commerce trends, marketplace policies, and industry best practices. 9. Prepare and present detailed monthly performance reports covering sales, ad campaigns, inventory movement, and actionable insights. Who can apply: Only those candidates can apply who: have minimum 1 years of experience are from Surat only Salary: ₹ 2,00,000 - 2,15,000 /year Experience: 1 year(s) Deadline: 2025-06-08 23:59:59 Other perks: 5 days a week Skills required: Google Analytics, MS-Word, MS-PowerPoint, Digital Marketing, Google AdWords, Search Engine Optimization (SEO), MS-Excel, Inventory Management, Shopify, Customer Support, Paid Advertising and Sales Strategy About Company: Peak Energy Gum offers a quick, convenient, and easy solution to maximize efficiency, boost energy levels, and maintain focus. Designed with the individual in mind, the product aims to make the unreachable attainable. By powering potential through Peak's energy gum, nothing stands in the way of turning ambition into achievement. The company is based in Melbourne and supplies the product in Australia and New Zealand.
Posted 1 month ago
1 - 4 years
2 - 5 Lacs
Noida
Work from Office
Purpose of the Role: The Digital/Social Media Marketing Executive will be responsible for developing, implementing, and managing the organization's social media strategy and digital marketing campaigns. This role requires a creative and data-driven individual with a strong understanding of various social media platforms, digital marketing tools, and best practices. The Executive will contribute to building brand awareness, engaging with target audiences, driving website traffic, and generating leads/sales through effective digital marketing initiatives. Key Responsibilities: Social Media Strategy & Execution: Develop, implement, and manage the organization's social media strategy across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.) aligned with overall marketing goals. Create engaging and relevant content (text, image, video) that resonates with target audiences and adheres to brand guidelines. Schedule and publish social media posts effectively using social media management tools. Monitor social media channels for trends, brand mentions, and customer feedback, and respond appropriately. Stay up-to-date with the latest social media trends, algorithm changes, and emerging platforms. Digital Marketing Campaigns: Assist in the planning and execution of digital marketing campaigns, including social media advertising, search engine marketing (SEM), email marketing, and content marketing. Set up, manage, and optimize social media advertising campaigns (e.g., Facebook Ads, Instagram Ads, LinkedIn Ads) to achieve specific objectives. Collaborate with the marketing team to ensure integrated campaign execution across all digital channels. Content Creation & Management: Contribute to the development of content calendars and assist in the creation of various digital content formats. Ensure all digital content is brand-consistent, engaging, and optimized for relevant platforms. Manage and organize digital assets effectively. Performance Monitoring & Analysis: Track, analyze, and report on the performance of social media activities and digital marketing campaigns using relevant analytics tools. Identify key metrics, interpret data, and provide insights to optimize strategies and improve results. Prepare regular performance reports for the marketing team. Community Engagement & Customer Service: Foster a positive and engaging online community around the organization's brand. Respond to customer inquiries, comments, and messages on social media channels in a timely and professional manner. Escalate complex customer service issues to the appropriate teams. Collaboration & Coordination: Collaborate effectively with other marketing team members, including content creators, designers, and other specialists. Coordinate with internal teams (e.g., sales, customer support) to ensure alignment of digital marketing efforts with overall business objectives. Liaise with external vendors and agencies as needed. Staying Updated: Continuously learn and stay informed about the latest digital marketing trends, tools, and technologies. Participate in relevant webinars, online courses, and industry events to enhance skills and knowledge. Qualifications and Experience: Bachelor's degree in Marketing, Communications, Business Administration, or a related field. Minimum of 2-3 years of proven work experience in digital marketing and social media management. Demonstrable experience in developing and executing social media strategies and digital marketing campaigns. Strong understanding of various social media platforms, their algorithms, and best practices. Experience with social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics, Facebook Ads Manager). Proficiency in creating engaging content (text, image, basic video editing skills are a plus). Excellent written and verbal communication skills. Strong analytical and problem-solving skills with the ability to interpret data and generate insights. Ability to work independently and as part of a team. Strong organizational and time-management skills with the ability to manage multiple projects simultaneously. Familiarity with SEO/SEM principles is an advantage. Experience with email marketing platforms (e.g., Mailchimp, Constant Contact) is a plus. Key Performance Indicators (KPIs): Social media engagement rates (likes, comments, shares, etc.). Social media reach and impressions. Website traffic generated from social media. Lead generation/conversions from digital marketing efforts. Social media follower growth. Brand mentions and sentiment. Cost per acquisition (CPA) for paid campaigns. Return on ad spend (ROAS) for paid campaigns. Customer satisfaction/response time on social media. Competencies: Strategic Thinking: Ability to understand the big picture and develop effective digital marketing strategies. Creativity & Innovation: Ability to generate fresh and engaging content ideas. Results-Oriented: Focus on achieving measurable outcomes and driving positive results. Communication Skills: Excellent written and verbal communication skills for engaging with audiences and collaborating with teams. Analytical Skills: Ability to interpret data, identify trends, and make data-driven decisions. Technical Proficiency: Strong understanding and ability to use relevant digital marketing tools and platforms. Adaptability & Learning Agility: Willingness to learn and adapt to the rapidly evolving digital landscape.
Posted 1 month ago
2 - 7 years
3 - 8 Lacs
Chennai
Work from Office
Key Responsibilities: Plan and optimize paid campaigns (Google, Meta, YouTube, etc.) Track performance metrics (CPL, ROI, CTR, etc.) and adjust strategies Collaborate on ad creatives and landing pages Align with sales teams on lead quality and feedback Report campaign results to stakeholders regularly Requirements: 2+ years in digital/performance marketing Hands-on experience with Google Ads, Meta Ads, and analytics tools Strong understanding of real estate buyer journeys Data-driven, analytical mindset Experience with CRM and marketing automation tools is a plus Note : - 6 Days work Perks and benefits:- Bonus,Incentives,Medical Insurance,International,Rewards Etc Regards, Vinoth HR- G Square Groups 9962857002 Vinoth@gsquarehousing.com
Posted 1 month ago
4 - 9 years
4 - 9 Lacs
Gurugram, Delhi / NCR
Work from Office
Hiring for Digital marketing and sales role Skills - Digital Marketing, Sales, Google Ads, Lead Generation Min 4 Years of Exp Salary up to 10 LPA Loc - Gurgaon Immediate Joiners 7982741785 ( Kiranpreet Kaur ) Email - kpreetimaginators@gmail.com
Posted 1 month ago
3 - 5 years
8 - 12 Lacs
Noida
Work from Office
AI/ML Engineer Summary Apply Now Noida Full-Time 3-5 Years Industry IT/Artificial Intelligence Responsibilities Develop and deploy machine learning models for various use cases. Optimize and fine-tune models for better performance. Integrate AI models into business applications. Monitor model performance and update algorithms as needed. About The Role Design and implement AI models and machine learning algorithms. The role involves collaborating with data scientists to build intelligent systems and deploying models in production. Qualifications Develop and deploy machine learning models for various use cases. Optimize and fine-tune models for better performance. Integrate AI models into business applications. Monitor model performance and update algorithms as needed. Skills Proficiency in Python and machine learning libraries. Strong understanding of natural language processing (NLP). Experience with cloud-based AI services (AWS, Google AI). Strong problem-solving and analytical skills.
Posted 1 month ago
6 - 10 years
12 - 15 Lacs
Mumbai Suburban
Work from Office
Team Manager/AM/Manager SEM / SEO Experience Required : 8-13 Years Job Summary Part of the Middle Management the incubement Digital Marketing will manage a team of specialists in SEO & SEM to help carry out the tactical approaches. This role interfaces with internal customers and supports team in our international offices.The focus of the role is to manage the campaign life cycle, drive optimization based on best practices and advertiser inputs, retain the book managed (advertiser as well as budget) and maintain quality score above benchmarks defined. Job Description: • The candidate must be flexible and able to multitask across a variety of job duties Oversee and manage the assigned team of SEM & SEO analyst and drive campaign traffic and revenues Measure, report and optimize performance of all online marketing campaigns, and assess against KPIs set PPC: Manage monthly budget utilization, advertiser goals (CTR, CPC & CPL) and Quality score. Coordinate with international teams to publish the seasonal calendar for campaign updates SEO: implement SEO strategies (on page & off page) and best practices to increase organic traffic, clicks and impressions. Ensure team completes all task assigned by respective account managers and meets the SLA defined Ensure team meets its annual objectives • Coaching and development of team members • Manage career roadmap for team members Complete audits for the team assigned as per sample size agreed with the reporting manager Resource planning to ensure capacity is maintained at optimum level • Publish Weekly / Monthly Dashboard on SLAs / KPIs achieved Work closely with Quality & Training teams to drive continuous improvement initiatives Participate and contribute in calls with International teams, operational team meets & training sessions Look for areas of opportunity / gaps in process to improve efficiencies Key Competencies: • Good understanding of Online Marketing Industry (International) • Exposure to Search Engine Marketing, Search Engine Optimization, Display Advertising, Social Media, and email marketing Google AdWords / Google Analytics / Yahoo Bing Certified preferred Qualifications & Experience: • Graduation Mandatory Overall experience of a minimum 6 years Perks and Benefits • Meal coupons, Mediclaim, Term Insurance, and Centralized Transport Facility. Location : Jogeshwari, Mumbai – India Schedule : Full-Time Shift Timing: 9:30 AM to 6:30 PM
Posted 1 month ago
5 - 10 years
15 - 27 Lacs
Bengaluru
Work from Office
Hi Candidates, We have an opportunities with leading group for the Lead Digital marketing role for Bengaluru location. Interested candidates can mail their CV's at Abhishek.saxena@mounttalent.com. Note- Candidates only from SAAS Based companies are preferred. Job Responsibities- JD- DIGITAL MARKETING LEAD LOCATION: BENGALURU RESPONSIBILITIES & KEY DELIVERABLES Design, Execute and Optimize comprehensive Digital Paid Media campaigns to drive customer acquisition and revenue growth, with special focus on delivering high-value, sales-ready, pipeline. Oversee all aspects of digital marketing for the company including managing paid media buys, paid search, re-targeting, content syndication, display ads and paid social advertising. Optimize Cost per Acquisition. Collaborate with internal teams to define campaign objectives, target audience, and messaging to ensure alignment with overall GTM strategy. Research and understand current lead funnel and customers to identify new market opportunities and maximize leads growth. Setup up lead scoring, lead nurture and workflows using Marketing Automation tools. Lead account based marketing with specific focus on generating high-value MQLs Analyzing traffic & conversions using Microsoft Clarity and Google Analytics and draw inferences to take desired actions. Improve website conversion rates through A/B testing and user experience enhancements. Perform regular site audits to ensure the website health is optimal in terms of technical SEO and user experience. Work with content team to deploy On Page and Off Page SEO activities to increase ranking and organic traffic RELEVANT SKILLS Experience in designing, executing, and optimizing successful digital marketing strategies for B2B SaaS companies that drive customer acquisition, and increase ROI. Excellent hands-on experience in Digital Marketing, Paid Campaign Management, Account-Based Marketing, SEO, Social Media Marketing, A/B Testing, Digital Analytics, Demand Generation, Performance Marketing, Web Optimization Expertise and hands-on experience in Google AdWords, Google Analytics, Google Tag Manager (GTM), Webmaster tool, LinkedIn Ads, 2 Marketing Automation tools, SEM Rush/Ahref, Facebook Business Manager WORK EXPERIENCE: Minimum 5 years of relevant experience
Posted 1 month ago
1 - 3 years
5 - 5 Lacs
Noida
Work from Office
Manage, review, and perform daily account responsibilities associated with Google AdWords. Ensuring that all Google Ads are optimized to bring highly targeted traffic while also ensuring a very strong ROI for our budget. Analyzing campaign metrics/data and improve performance. Maintain and monitor keyword bids, daily and monthly budget caps, impression share, quality score and other important account metrics.
Posted 1 month ago
- 1 years
1 - 2 Lacs
Hyderabad
Work from Office
Responsible for optimizing website content and structure to improve search engine rankings and drive organic traffic. Conduct keyword research, analyze performance metrics, and implement on-page and off-page strategies to enhance online visibility.
Posted 1 month ago
3 - 8 years
5 - 9 Lacs
Ahmedabad
Work from Office
Experience- 4-10 Male Candidate Only Must know D2c Sale, Online Sales, tools, Excellent communication Skills Qualification - Any Graduate
Posted 1 month ago
3 - 6 years
3 - 5 Lacs
Hyderabad, Chennai, Bengaluru
Hybrid
Role & responsibilities Strong understanding on (social & Programmatic platform) ad platforms such as Google Ads, Meta, TikTok, Amazon DSP, DV360, The Trade Desk , etc. Hands-on experience with campaign management , Ad Manager and Business Manager. Knowledge of tracking methodologies , data ingestion , reporting workflows & QA'ing data. Good hands on experience in SQL
Posted 1 month ago
5 - 7 years
8 - 12 Lacs
Pune
Work from Office
* Execute Effective Marketing Strategy to achive ROI * Best Optimize Media Compaign * Manage All Platforms For Brand Promotion * Increase Brand Awareness * Ecommerce Marketing * Monitor Market Trend & Utilize Best Practices *Manage Budgets Effectivly Perks and benefits * Health Insurance * Bonus * Leave Policies
Posted 1 month ago
3 - 8 years
3 - 6 Lacs
Hyderabad
Work from Office
Role Overview As a Senior Google Ads Expert at Hearzap, you will be responsible for strategizing, implementing, and managing advanced Google Ads campaigns to maximise ROI. Your role will involve analysing market trends, creating high-performing ad strategies, and collaborating with internal teams to align campaigns with overall business goals. This position is ideal for a results-driven marketer who thrives in a fast-paced environment and has a passion for creating impactful advertising strategies in the healthcare domain. Key Responsibilities Google Ads Campaign Management Develop, execute, and optimise high-performing Google Ads campaigns (Search, Display, Shopping, Video, and Remarketing). Conduct thorough keyword research to identify opportunities for targeting and growth. Optimise campaigns for key performance metrics such as ROI, CTR, CPC, and conversion rates. Performance Analysis and Reporting Analyse campaign performance metrics and provide actionable insights to improve outcomes. Generate detailed performance reports, dashboards, and presentations for stakeholders. Use A/B testing and data analysis to refine strategies continuously. Strategic Planning and Budget Management Create comprehensive ad strategies aligned with Hearzaps business objectives. Manage monthly advertising budgets, ensuring cost-effective campaigns. Forecast and allocate resources for maximum impact on paid media performance. Collaboration and Innovation Work closely with the creative and content teams to develop compelling ad copy and visuals. Collaborate with the SEO team to ensure holistic search engine marketing efforts. Stay updated on industry trends, algorithm changes, and best practices in Google Ads and digital marketing. Healthcare Marketing Focus Develop targeted ad campaigns for hearing healthcare audiences, considering customer personas and market nuances. Implement location-based targeting for clinics, service areas, or regional markets. Ensure all ads comply with healthcare industry regulations and standards. Qualifications and Skills Experience : Minimum of 3 years in Google Ads campaign management, with a proven track record of delivering measurable results. Expertise : Deep understanding of Google Ads platforms, tools, and features, including: Search & Display Campaigns Google Analytics (GA4 proficiency is a plus) Google Tag Manager Conversion Tracking and Attribution Models Analytical Skills : Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions. Technical Proficiency : Familiarity with tools like SEMrush, Ahrefs, or similar for competitive analysis. Healthcare Marketing Experience : (Preferred) Experience in managing campaigns for healthcare brands or regulated industries. Creative Mindset : Ability to craft persuasive ad copy and collaborate on creative designs. Communication : Excellent verbal and written communication skills for collaboration and reporting. Certifications : Google Ads Certifications are required; additional certifications in digital marketing or analytics are a plus.
Posted 1 month ago
3 - 4 years
3 - 4 Lacs
Bengaluru
Work from Office
Responsibilities: Manage Google AdWords & social media campaigns Optimize website for search engines Analyze performance metrics and provide insights Develop digital strategies for lead generation
Posted 1 month ago
3 - 5 years
5 - 8 Lacs
Noida
Work from Office
Key Responsibilities: 1. Lead Generation Campaigns: Plan and execute multi-channel campaigns to generate high-quality leads for sales. Identify and refine target audiences through market research and data analysis. Optimize campaigns to increase lead quality and reduce cost per lead (CPL). 2. Paid Media Management (PPC): Strategize and run paid campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, and emerging platforms. Conduct A/B testing on ad copy, visuals, and targeting to maximize conversions. Monitor ad performance metrics and make real-time adjustments for optimal ROI. 3. Organic Growth Initiatives: Develop SEO strategies for enhanced organic visibility and tra c. Create social media strategies that drive engagement, awareness, and lead generation. Collaborate with content creators to develop SEO-rich and shareable material. 4. Email Marketing Campaigns: Build and execute email campaigns to nurture leads and boost conversion rates. Segment email lists for targeted communication and better engagement. Track email performance metrics and optimize for higher open and click-through rates. 5. Data Analytics and Reporting: Use tools like Google Analytics, HubSpot, SEMrush, and Data Studio to analyze campaign performance. Generate actionable insights and recommend strategies for improvement. Prepare detailed reports on campaign KPIs, ROI, and other metrics for stakeholders. 6. Continuous Innovation: Stay updated with the latest trends in performance marketing, digital tools, and competitor strategies. Experiment with new ad formats, platforms, and targeting options.
Posted 1 month ago
- 2 years
1 - 3 Lacs
Mumbai
Work from Office
Responsibilities: Plan & execute paid media campaigns on Facebook, Google, Meta & LinkedIn Monitor performance, optimize ad spend & maximize ROI Manage budgets and allocate resources effectively Prepare campaign reports May Include other duties.
Posted 1 month ago
2 - 5 years
3 - 5 Lacs
Chennai
Work from Office
* Plan and execute SEO, SEM, and social media campaigns to drive online visibility and engagement * Create and manage content across digital platforms while analyzing campaign performance using tools like Google Analytics.
Posted 1 month ago
2 - 3 years
1 - 1 Lacs
Kolkata
Work from Office
Roles and Responsibilities Develop and execute digital marketing strategies across various channels, including Google AdWords, Facebook Ads, Instagram Ads, Influencer Marketing, and Social Media Marketing. Conduct performance analysis to optimize campaigns for maximum ROI and improve conversion rates. Create engaging content (blog posts, articles, videos) to drive website traffic and generate leads through SEO efforts. Collaborate with cross-functional teams to ensure seamless execution of digital advertising campaigns. Stay up-to-date with industry trends and best practices in digital marketing to continuously improve skills. Desired Candidate Profile 2-3 years of experience in Digital Marketing or related field. Strong understanding of Performance Marketing principles and ability to analyze data-driven insights. Proficiency in graphic designing tools such as Canva or similar platforms.
Posted 1 month ago
1 - 3 years
3 - 4 Lacs
Gurugram
Work from Office
Role & responsibilities Assist in the planning and execution of digital campaigns across social media, search engines, and email platforms. Monitor performance metrics (CTR, engagement, CPC, etc.) and prepare performance reports. Content Creation & Management: Draft engaging content for social media, blogs, newsletters, and website pages. Coordinate with designers, video editors, and agencies to produce marketing assets. Brand & Communication: Ensure consistent brand messaging across all platforms and touchpoints. Support product launches and promotional campaigns with copy and creative direction. Campaign Coordination: Collaborate with cross-functional teams (Product, Sales, Design) to deliver marketing plans. Manage timelines, deliverables, and internal approvals for marketing projects. Website & SEO Support: Update website content using CMS platforms. Assist with basic SEO tasks such as keyword research and metadata updates.
Posted 1 month ago
1 - 4 years
2 - 6 Lacs
Mumbai
Work from Office
About The Role eClerx OPERATIONS You will join a business that delivers continuous innovation and new business capabilities that meet and redefine the digital era's needs. You can transform the technology infrastructure of clients spanning around the globe, including top Fortune 100 companies. The MediaOps Instrumentation SME is responsible for planning and execution of Instrumentation (Tagging) projects for clients, creating new Tags and ensuring Tags are implemented as per the project requirements. Some key responsibility includes-. Work with marketing, Paid media agencies and Marketing Ops stakeholders for instrumentation requirements for campaigns Translate business requirements into technical specs for the technical team to implement/update the tags Co-ordinate with client product and relevant stakeholders on the required client instrumentation and End to End product flows Submit tag requests in project management workflow with requirements and provide use cases to the technical team. Review requirements and priorities for the backlog Coordinate and support troubleshooting of issues arising from instrumentation Work with the technical team to document tag firing conditions and support maintenance Validate tag post-implementation. Validate data accuracy in third-party tools vs. in-house analytics tools. Identify existing instrumentation in an in-house tool for data gap analysis Technical Skills: Minimum 4+ years of experience working for paid media projects and instrumentation projects Good understanding of the instrumentation process and various tags implementation process Good understanding of Paid media tools (Ad words, DV360, SA360, Facebook, LinkedIn, etc.) MS PowerPointGovernance meetings to provide updates based on the expectations of the target audience MS ExcelCreate and manage detailed project plan with specific tollgates, milestones, planned/actual start and closure date, responsibility and completion status Knowledge on any of the tag implementation tools like Adobe Launch, Tealium, Ensighten, Google Tag Manager. Good to have: Certification- On any tag implementation tools like Adobe Launch, Tealium, Ensighten, Google Tag Manager. Knowledge on Mobile Measurement Platform tools like mParticle, Kochava, Adjust Basic Qualifications: Should have approximately 4+ years of overall work experience Working knowledge of instrumentation/ Tagging Should have project/program management experience Bachelor's degree
Posted 1 month ago
1 - 4 years
2 - 6 Lacs
Mumbai
Work from Office
About The Role The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates and supervisors. Associate Process Manger Roles and responsibilities: Data Analysis and Interpretation: Monitor and analyze social media conversations across various platforms using social media listening tools such as Talk walker, Meltwater, and Sprinkler. Gather valuable insights by analyzing social media volume and sentiment for both the brand and competitors. Utilize statistical techniques to quantify and measure the impact of social media efforts on brand reputation and engagement. Reporting and Presentation: Prepare comprehensive reports with visually compelling data visualizations, charts, and graphs to effectively communicate key findings to stakeholders. Regularly present actionable insights and recommendations to the marketing and management teams. Translate complex data into easily understandable and actionable insights for non-technical team members. End-to-End Analysis: Manage the entire process of data analysis from data collection and processing to final presentation. Use SQL and Python skills to efficiently process and manipulate large datasets. Social Media Strategy: Collaborate with the marketing team to align social media strategies with business objectives and marketing campaigns. Provide strategic recommendations to improve social media engagement, reach, and overall brand sentiment. Tools and Technology: Stay up-to-date with the latest social media listening tools and technologies, and suggest new tools that can enhance our data analysis capabilities. Technical and Functional Skills: Education and Experience Bachelor's degree in Marketing, Communications, Data Science, or a related field. Proven experience of 3+ years in social media listening and analytics. A strong portfolio showcasing successful social media insights and reports. Technical Skills: Proficient in data analysis, data interpretation, and report writing. Advanced knowledge of Microsoft PowerPoint for creating impactful presentations. Strong skills in SQL and Python to handle and process large datasets efficiently. Social Media Listening Tools: Familiarity with social media listening tools like Talkwalker, Meltwater, Sprinklr, or equivalent platforms. Communication Skills: Excellent verbal and written communication skills. Ability to communicate complex technical concepts to non-technical team members. Analytical Mindset: Strong analytical and problem-solving skills with an attention to detail. Ability to think critically and make data-driven decisions.
Posted 1 month ago
2 - 5 years
4 - 8 Lacs
Mumbai
Work from Office
About The Role We are seeking a talented Web Analytics Specialist to join our team. In this role, you will be responsible for leveraging Adobe Analytics reporting tools, Business Intelligence (BI), and Tableau to provide insights into our digital platforms' performance and user behavior. Your analytical expertise will drive data-driven decisions and optimize our online presence. The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Roles and responsibilities: Utilize Adobe Analytics to track and analyze website and application performance metrics, user behavior, and conversion rates. Create custom reports and dashboards in Adobe Analytics and Tableau to visualize data and present actionable insights to stakeholders. Collaborate with marketing, product, and business teams to define key performance indicators (KPIs) and establish benchmarks for digital initiatives. Provide recommendations based on data insights to improve user experience, marketing campaigns, and overall digital strategy. Perform ad-hoc analysis and deep dives into data to uncover trends, patterns, and anomalies. Ensure data accuracy, integrity, and consistency by validating data sources and implementing data governance best practices. Stay informed about industry trends and best practices in web analytics, BI, and data visualization tools. Technical and Functional Skills: Bachelors degree in Computer Science, Business Analytics, Marketing, or a related field (preferred) with 4+ years of proven experience in web analytics using Adobe Analytics (formerly Omniture) and proficiency in Adobe Reporting. Strong analytical skills with experience in BI tools such as Tableau, Power BI, or similar platforms. Ability to interpret complex data sets and communicate findings clearly to non-technical stakeholders.
Posted 1 month ago
2 - 5 years
4 - 8 Lacs
Pune
Work from Office
About The Role The ideal candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. The role enables to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, candidate must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Role and responsibilities: Set up user journey dashboards across customer touchpoints (web and mobile app) in Adobe analytics, GA4 and Amplitude and identify pain points, familiarity with auditing tags using Omibug, GA debugger and other relevant tools. Understanding and familiarity with cross-device analyses using combined reporting suites, virtual report suite and familiarity with people metric and data warehouse. Building complex segments in analytics tools by going through online user journeys, self-serving tag audit to build segments. Analysis of customer journey and recommend personalization tests on digital properties by using Adobe analytics, GA4, Amplitude or any equivalent tool, walk through of analysis outcome and come up with ideasto optimize digital user experience. Website and mobile app Optimization consulting for client accounts across industries (customer journey analyses and personalization). Familiarity with website measurement strategy, identifying key KPIs and define goals, integrating online and offline data and segmentation strategies. Connect with clients for business requirements, walk through analysis outcome and come up with ideas for optimization of the digital properties. Build analytical reports and dashboards using visualization tools like LookerStudio or PowerBI. Technical and Functional Skills: Bachelors Degree with overall experience of 6-10 years in digital analytics and optimization (Adobe Analytics, GA4, Appsflyer and Amplitude). Specialism- Adobe Analytics or GA4 and App analytics tools like Amplitude, Appsflyer, Visualization tools Expert-LookerStudio or PowerBI Certification in Adobe Analytics Business practitioner preferred. Ability to drive business inference from quantitative and qualitative datasets. Ability to collaborate with stakeholders across the globe. Strong communication, creative and innovation skills to help develop offerings to meet market needs.
Posted 1 month ago
2 - 5 years
4 - 8 Lacs
Chandigarh
Work from Office
About The Role The candidate must possess in-depth functional knowledge of the process area and apply it to operational scenarios to provide effective solutions. He/she must be able to identify discrepancies and propose optimal solutions by using a logical, systematic, and sequential methodology. It is vital to be open-minded towards inputs and views from team members and to effectively lead, control, and motivate groups towards company objects. Additionally, he/she must be self-directed, proactive, and seize every opportunity to meet internal and external customer needs and achieve customer satisfaction by effectively auditing processes, implementing best practices and process improvements, and utilizing the frameworks and tools available. Goals and thoughts must be clearly and concisely articulated and conveyed, verbally and in writing, to clients, colleagues, subordinates, and supervisors. Process Manager Roles and responsibilities: Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC initiatives, and campaigns Perform ongoing keyword discovery, expansion, and optimization Research and implement search engine optimization recommendations Research and analyze competitor advertising links Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code Work with editorial and marketing teams to drive SEO in content creation and content programming Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords. Technical and Functional Skills: Graduate with a minimum of 4 to 6 years of proven experience in SEO Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO and SEM
Posted 1 month ago
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Google AdWords is a popular online advertising platform that allows businesses to display their ads on Google's search engine results page. In India, the demand for professionals with expertise in Google AdWords is on the rise as more companies are recognizing the importance of digital marketing. Job seekers looking to enter this field have a variety of opportunities available to them across the country.
These major cities are actively hiring for Google AdWords roles, with opportunities ranging from entry-level positions to senior management roles.
The average salary range for Google AdWords professionals in India varies based on experience and expertise. Entry-level positions can expect to earn anywhere between INR 3-5 lakhs per annum, while experienced professionals can earn upwards of INR 10 lakhs per annum.
A typical career path in Google AdWords may start with roles like Digital Marketing Executive or PPC Analyst, leading to positions such as Digital Marketing Manager or PPC Specialist, and eventually progressing to roles like Digital Marketing Director or Head of Digital Marketing.
In addition to expertise in Google AdWords, professionals in this field are often expected to have skills in Google Analytics, SEO, SEM, Social Media Marketing, and Content Marketing.
As you embark on your journey to explore Google AdWords jobs in India, remember to stay updated with the latest trends and continuously enhance your skills. Prepare thoroughly for interviews, showcase your expertise, and apply with confidence. Good luck in your job search!
Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.
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