Job
Description
Zudu is revolutionizing how enterprises and large retailers manage customer interactions through AI voice agents that continuously improve themselves. The platform offers natural, human-like conversations at scale, reducing operational costs and enhancing customer satisfaction. We are in search of a results-oriented GTM Manager who can lead and execute our market expansion strategies, ensuring that our innovative AI voice automation technology reaches the appropriate customers with the right message at the right time. The Go-To-Market Manager at Zudu will play a crucial role in developing and implementing strategic product launches, market entry plans, and cross-functional initiatives to drive the adoption of our AI voice automation platform. This role involves a combination of product marketing, sales enablement, and strategic partnerships to maximize Zudu's market impact. Key Responsibilities: **GTM Strategy & Execution** - Develop and own go-to-market plans for new products, features, and market segments. - Define clear objectives, success metrics (MRR, adoption rate, etc.), and timelines for all launches. **Market Research & Positioning** - Conduct market research to comprehend industry trends, competitor offerings, and market gaps. - Create compelling messaging that emphasizes Zudu's unique value - intelligent, scalable voice automation that reduces costs and enhances customer satisfaction. **Sales Enablement** - Collaborate with Sales to create playbooks, demos, pitch decks, and objection-handling guides. - Train SDRs and account executives on product benefits, use cases, and competitive positioning. **Demand Generation & Partnerships** - Work closely with Marketing to lead lead generation campaigns, events, webinars, and content marketing. - Identify and foster strategic partnerships (e.g., contact center integrators, reseller networks) to expand market reach. **Cross-Functional Collaboration** - Partner with Product teams to refine roadmap priorities based on market feedback, competitive insights, and user behavior. - Coordinate with Customer Success to guarantee seamless onboarding, adoption, and retention strategies. **Performance Analytics & Optimization** - Track and analyze KPIs (customer acquisition cost, conversion rates, churn, etc.) to refine GTM strategies. - Implement data-driven enhancements to messaging, targeting, and campaign tactics. **Thought Leadership** - Represent Zudu at industry conferences, webinars, and keynotes. - Stay informed on AI and voice automation trends, and enterprise CX best practices to position Zudu as a category leader. Qualifications: - Education: Bachelors degree in Marketing, Business, or related field; MBA or equivalent is a plus. - Experience: 5+ years in SaaS/AI/tech marketing or GTM roles with a proven track record in launching products for enterprise-level clients. - Skills: Strong understanding of enterprise sales cycles, marketing funnels, and B2B buying behaviors. Excellent communication and storytelling skills; able to explain AI solutions" value clearly. Project management expertise; adept at managing multiple launches and stakeholders concurrently. Analytical mindset; proficient with CRM, marketing automation tools, and analytics platforms (e.g., HubSpot, Salesforce, Google Analytics). Team player with leadership qualities, capable of aligning cross-functional teams toward common goals. Why Join Zudu - Impact: You'll contribute to shaping the future of AI-driven customer interactions for leading enterprises and retailers. - Innovation: Work on cutting-edge voice automation technology in a fast-paced, growth-oriented environment. - Collaboration: Join a diverse team of AI specialists, product innovators, and go-getters who are passionate about delivering real business value. - Growth: Competitive salary, benefits, and opportunities for professional development.,
