GM– Visual Merchandising & Growth

Job Description

Location-Hyderabad/ Bengaluru

Role Overview

The Merchandising Head (National Role- Multiple Regions) will lead the national visual merchandising strategy, driving regional growth and transformation of in-store experience across all (3000+ stores). This role will champion in-store branding, innovative display concepts, and aligning key FMCG initiatives with Regional Operations teams to own & drive FMCG P& L

Key Responsibilities

● Define and drive visual merchandising vision; establish distinctive in-store environments across all Categories and regions to elevate customer experience

● Partner with operations and category teams to deliver AOP Targets across regions

● Support rapid store expansion with timely planning and execution of new store merchandising

● Use analytics to identify growth opportunities ​and guide operations teams to implement strategies at store level

● Translate brand and category initiatives into impactful regional visual strategies, ensuring adaptation across stores

● Oversee execution of displays, planograms, POS branding, new store launches, and seasonal visual campaigns at a national scale.​

● Lead a team of regional VM managers to drive VM execution, training store teams, and ensuring SOP adherence

● Stay ahead of global and local trends in retail design, shopper behavior, and digital merchandising, introducing best-in-class practices for competitive differentiation.​

● Manage budgets for regional visual merchandising initiatives and ensure innovative yet cost-effective implementation at scale.​

Key Requirements

● MBA from a Tier-1 B-School

● Minimum 4–5 years’ experience in retail visual merchandising, or related retail transformation roles.​

● Must have led diverse teams.

● Demonstrated ability to translate strategy into execution at scale, bridging national standards and regional implementation.​

● Strong commercial and analytical orientation

● Strong communicator, influencer, and collaborator across functions and levels.

Additional Information

• This is 6 days work from office role

Interview process-

• There are 3-4 rounds in the process
• Final 2 rounds will be F2F (Mandatory) in Hyderabad
• Travel and Accommodation will be taken care by the client

Job Type: Full-time

Pay: ₹3,000,000.00 - ₹3,800,000.00 per year

Application Question(s):

• Years of experience in Retail Category & Merchandising at National level? ( Min 4 year)
• Number of team members handling?
• Open to relocate to Hyderabad/ Bengaluru?
• Open for 6 days work from office and travel? ?

Work Location: In person