GEO (Generative Engine Optimization) Specialist

Role:

Location:

About Us

AI-driven search engines (ChatGPT, Perplexity, Gemini, Claude, AI Overviews, etc.)

What You’ll Do

• Conduct

  AI-search visibility audits

  : how brands appear across ChatGPT, Perplexity, Gemini, Claude.
• Develop & execute

  GEO strategies

  (entity optimization, AI prompt presence, AI-overview positioning).
• Work directly with

  Indian and international clients

  — explain results, manage expectations, deliver reports.
• Track metrics:

  brand mentions, visibility share, query presence, AI-overview inclusion

  .
• Collaborate with BD/sales team on

  client pitches, case studies, and pilots

  .
• Stay ahead of

  AEO/SEO → GEO transitions

  , monitor competitors, and test cutting-edge techniques.

Must-Have Skills

• 3+ years in

  SEO/technical SEO/digital marketing

  with evidence of B2B impact.
• Deep understanding of

  AEO (Answer Engine Optimization), entity SEO, structured data

  , and latest

  AI search trends

  .
• Strong with

  SEO tools

  : GSC, GA4, Semrush, Ahrefs, Screaming Frog, MarketMuse, SurferSEO.
• Excellent

  English communication

  (verbal + written) for global client interaction.
• Client-facing experience: reporting, presentations, objection handling.

Nice-to-Have

• Knowledge of

  Python SEO scripting

  (for data scraping, log analysis).
• Case studies showing

  AI search visibility wins

  .
• Network in SEO/GEO communities.